U.S. Health Agencies Engage in WHO Flu Discussions Amid Withdrawal Plans

WHO provides recommendations for the formula of influenza vaccinations for the Northern Hemisphere in 2025-2026.

In an important step, U.S. health organizations, including the Centers for Disease Control and Prevention (CDC) and the Food and Drug Administration (FDA), actively engaged in a World Health Organization (WHO) meeting on influenza vaccine composition. This interaction took place despite the Trump administration’s continuous attempts to withdraw from the WHO, showing the challenges of global health collaborations amid political transitions.

Continued Collaboration Amid Withdrawal

President Donald Trump initiated the process to withdraw the United States from the WHO on his first day back in office in January 2025. This decision set a 12-month timeline for the withdrawal and has raised concerns about the potential impacts on global health initiatives. However, the recent participation of the CDC and FDA in the WHO’s flu vaccine composition meeting underscores a continued, albeit selective, collaboration between U.S. health agencies and the international health body.

Implications for Global Health

The U.S. has historically been a significant contributor to the WHO, both in terms of funding and expertise. The decision to withdraw has prompted discussions about the potential ramifications for global health, particularly in areas such as disease surveillance, vaccine development, and emergency response coordination.

H2: Navigating the Future of Global Health Partnerships

The recent engagement of U.S. health agencies in WHO activities, despite the planned withdrawal, raises important questions about the future of international health partnerships. It suggests a recognition of the interconnected nature of global health and the necessity of collaboration, even amidst political shifts.

Conclusion

With the administration’s withdrawal plans, US health agencies‘ participation in the WHO’s flu vaccine composition meeting demonstrates the difficulties and importance of continuing global health collaborations. As the environment changes, the balance of political decisions and public health imperatives will continue to affect the landscape of international health collaborations.

Ann Bayly-Bruneel: Healing Hearts and Empowering Change with Her Holistic Approach

More than the internet, what connects us human beings is our emotions, especially pain. How many times have we come across a post by an anonymous member in a random group that felt true for us? Why do words, written by someone far across the globe, resonate with us? Sometimes, even words aren’t required. An eye contact with a stranger on the subway who has been trying hard to avoid being seen and you know they are not hiding themselves, but their pain which they feel might escape through their eyes. 

While our fast-paced lives leave us with no room to think about our pain or someone else’s and push us to carry on like clockwork, the truth is that addressing this pain is crucial. The pain or trauma that we face and suppress today, have their way of showing up later in our lives not just in terms of psychological illnesses but physical ones too. Suppressing emotions or being rageful for long gives rise to health issues like heart problems, digestive problems, and more. 

Mental health thus becomes a crucial aspect of overall well-being. The best way to deal with it is to express oneself to a close friend or family member. However, not everyone is lucky to have a dependable and understanding human being in life and that is why, we need to go to someone who is trained to provide guidance, coping strategies, and therapeutic techniques that can help individuals navigate life’s challenges more effectively.

As a Consulting Psychotherapist with over 20 years of experience, Ann Bayly-Bruneel offers a safe and supportive space to address a wide array of mental health issues, such as anxiety, depression, stress, trauma, and more. She has been helping people deal with social expectations, work pressures, and personal responsibilities that can sometimes feel overwhelming. She helps individuals gain insight into their thoughts, behaviors, and emotions, ultimately leading to better self-awareness and personal growth.  

The Foundation Stone

The early years of life, called childhood, are crucial for a human being. The experiences at this age often shape our mindset at all conscious levels. It lays the stone of our personalities and even our careers. Though it is not impossible to change oneself later on in life,but yes, these formative years are often defining ones.

Ann grew up in a family that supported her to be curious, playful, and questioning. A Sagittarius by her stars, she had an innate sensitivity and empathic nature which she explored further through creative and expressive outlets. Ann was naturally observant and held roles of being both the youngest and oldest sibling and was equally introverted/extroverted and highly introspective. Her father inspired in her a love of stories and a fascination with understanding our history/past. Her mom taught her the value of emotions, play, creativity, spirituality, and spontaneity. Both her parents were sensitive in their own ways and this contrast intrigued her and cultivated a spaciousness to explore her own inner and outer worlds. 

Ann never liked the idea of having to pick a career and shaping herself to it. She knew that she needed to understand herself, her relationships, and the world around her. It was her high school art teacher who introduced her to the field of art psychotherapy. Ann fell in love with writers, artists, and folks who were living in their own truths and expressing a bold vision of who they were. She knew to follow her heart and was inspired by others who boldly live in their own truths and authenticity. 

Choosing Psychotherapy

They say the best way to enjoy your work is to do what you want. Not all of us get into a profession that we love. Most of us tend to see work as a means of livelihood that pays for our bills. So, even if we do not enjoy our work, we do it for work’s sake. However, there are some of us who chase our dreams, and passions and sometimes even pivot later or sooner in life to work the way we want. 

For Ann, this recognition came early in life. Choosing psychotherapy as her profession became a natural extension of her deep-seated passion for guiding individuals toward greater self-awareness and healing. It is rooted in her belief that every person has the innate ability to live and harness an authentically bold and heart-centered life. Her role as a psychotherapist helps her to help people navigate their emotions, overcome trauma, and achieve overall well-being. Ann’s approach is holistic, integrating mind, body, and spirit, and she is committed to creating a safe space for her clients to explore their vulnerabilities and strengths. Her work is rooted in anti-oppressive, trauma-responsive, and attachment-focused practices, aiming to empower individuals to live authentically and fully.

The Evolving Field

There are many theories, approaches, and models of psychotherapy that Ann learned—many of which expand on the other and offer differing perspectives and possibilities. Psychotherapy is a field that is constantly evolving as our own humanness evolves with it. Thus, it is a field that is dynamic, and constantly transforming itself. When Ann thinks about psychotherapy as a fluid, emergent, and responsive field, she is less wedded to a technique or theory. She has frameworks that guide her and values that underpin her work, but what she loves is the journey, the unfolding that happens on both sides of the therapeutic encounter, and being authentically present to who she is with. 

In the two decades of being a psychotherapist, Ann feels that the landscape of psychotherapy is gradually shifting from siloed, colonial, symptom-oriented approaches dominated primarily by a patriarchal, heteronormative, and colonial medical model—to a dynamic, ever-evolving landscape that holds more capacity for multi-dimensionality, complexity, and nuance. For her, the primary shift she sees is that there is more awareness about trauma-responsive, relationally-focused, and somatically attuned forms of integrative care that support our diversity, are more radically inclusive, and allow for collectivist understandings. There is an ever-increasing recognition that we heal together within the context of compassionate relationships and expansive community. Psychotherapy as a field has broadened to consider models that are not only top-down, cognitive, and diagnostically framed. Rather, the field is expanding to also hold space for the wholeness of who we are as humans –who both receive and offer therapy.

“For me what is exciting is to notice how many of us are reaching out for support not only because we struggle amidst global poly-crises. Equally, it is true that we are finding ways to co-create spaces of compassionate solidarity with people who support us to deepen our own self-awareness, embodiment, and liberation. Part of this is to notice the internalization of systemic oppression in our body-mind-spirit and move towards an expanded and liberatory consciousness that mobilizes love into revolutionary action/change. The path to transforming the world around us becomes both an inward and outward exploration and we are invited into the mystery of it all,” says Ann.

Putting all her Heart 

Heartsight Psychotherapy is a practice dedicated to fostering mental health, addiction recovery, and trauma healing. Founded by Ann, Heartsight Psychotherapy offers a holistic approach to therapy. Her practice emphasizes self-awareness, resilience, and overall well-being, integrating mind, body, and spirit in the healing process. Heartsight Psychotherapy is committed to creating a safe and supportive environment for clients to explore their vulnerabilities and strengths, promoting personal growth and authentic living.

It offers a range of services focused on mental health, trauma recovery, and addiction healing. Here are some of the specific services provided:

  1. Individual Therapy: Personalized sessions to address mental health concerns, trauma, and addiction.
  2. Couples Therapy: Helping couples improve communication, resolve conflicts, and strengthen their relationship.
  3. Family Therapy: Supporting families in addressing intergenerational trauma and fostering healthier dynamics.
  4. Trauma-Informed Therapy: Specialized approaches to help individuals heal from trauma using somatic, expressive, and relational processes.
  5. Attachment-Focused Therapy: Assisting clients in developing secure attachments and improving their relationships.
  6. Parent Coaching: Guiding parents in becoming more present, compassionate, and responsive to their children’s needs.

A Rewarding Profession

For Ann, the most rewarding aspect of being a psychotherapist is the fact that she loves being in deep presence and resonance with fellow humans. She feels grateful for the opportunity and privilege to hold a compassionate space for deep listening and receptive attunement. She is in awe of the mystery, magic, and wonder that lies within each of us and nurturing our interconnectivity and expanded embodied wisdom. 

Ann is passionate about engaging in embodied conversations that support body and spirit and leaning into uncertainty and compassionate curiosity. Being able to meet what arises and lean into a situation with a deep sense of wonder and humility is what anchors her. 

“We are taught to move away from the things in life that are difficult and painful, to avoid feeling – to engage in life from a very superficial, disconnected, and disembodied approach. The practice of therapy is a different process for me in that it holds a space to move towards what is painful, scary, and uncertain and to learn ways to both alchemize and transform experiences for the greater good of individual and shared humanity,” shares Ann.

A Compassionate and Empathic Approach

Ann sees trauma and pain as universal experiences that are deeply connected to our shared humanity. She compassionately holds space, is receptive to what arises, and meets emotions and our protective survival responses with reverence and humility. She is not the expert in the room– rather she is a fellow co-explorer who believes that we grow, heal, and evolve together. She is relationally oriented and somatically attuned to not only the words that are shared but to the deeper meaning and needs that are buried within. Ann supports her patients to connect with their own compassionate and wise selves and helps them to access embodied ancestral wisdom that honors innate rhythms of healing and well-being that are aligned with nature. 

For Ann, empathy is integral. It is being willing to listen to a person’s experience as they see it—not as she sees it. It is a practice that fosters us to lean in and be moved by the affective resonance of someone’s experience. She practices joining and finds that having compassion that can hold space for herself and the other person/people is necessary to see the grip that trauma has and to imagine us on the same side collaborating with parts who are holding the pain, burdens, isolations, fears, and abandonments.  Helping people to connect with their own self-agency and a reservoir of embodied compassion within their own system is so transformative and healing. Trauma’s natural inclination is to repeat and replicate through similar dynamics, patterns, and projections. When we can take a meta-perspective that allows for flexibility, compassion, and responsiveness we can gracefully support and co-create a new, widening experience that allows for more choices, and self-agency and deepens collective care. 

Reaping the Benefits

The benefits of therapy services offered by Heartsight Psychotherapy are numerous and can have a profound impact on an individual’s mental health and overall well-being. Some key benefits include:

  1. Improved Mental Health: Therapy can help alleviate symptoms of mental health conditions such as depression, anxiety, and PTSD.
  2. Enhanced Self-Awareness: Therapy provides a safe space for individuals to explore their thoughts, emotions, and behaviors, leading to greater self-understanding.
  3. Better Coping Strategies: Therapy equips individuals with healthier ways to manage stress, anxiety, and other challenges.
  4. Stronger Relationships: Couples and family therapy can improve communication, resolve conflicts, and strengthen bonds.
  5. Healing from Trauma: Specialized trauma-informed therapy helps individuals process and heal from traumatic experiences.
  6. Increased Resilience: Therapy fosters resilience, helping individuals bounce back from adversity and build a more fulfilling life.
  7. Personal Growth: Therapy encourages personal development and self-empowerment, enabling individuals to live more authentic and meaningful lives.

These benefits contribute to a better quality of life and overall well-being, making therapy a valuable resource for anyone seeking to improve their mental health and relationships.

Impactful Sessions

Therapy is confidential and sacred. Ann feels that each session and person has had an impact and helped to shape her receptive and reflective approach. The moments when a person truly feels their heart open or has a deep aha moment or extends compassion generously to another are truly tender experiences that she cherishes. 

Ann loves it when folks unleash a desire or move towards a path that is authentically chosen and she begins to see the ripples of self-love and a deepening of care spread out in multidimensional ways in the community. She loves it when there are noticeable shifts in how people respond, engage, and relate to themselves and the world around them as it affirms to her the intersections between our inner and outer world and the magic that happens when there is an individual and collective unthawing of thwarted energies and capacities.

Minding her Well-Being

Being a psychotherapist is an emotionally demanding field as it involves deeply engaging with clients’ trauma, pain, and vulnerabilities. Therapists must maintain empathy and compassion while managing their own emotional boundaries to avoid burnout. The work requires constant self-reflection, resilience, and ongoing professional development to provide effective support. Despite the challenges, the rewarding experience of witnessing clients’ growth and healing makes it a fulfilling profession. 

Ann recognizes that her own well-being is essential to staying present, open, flexible, compassionate, and responsive. She engages in her own therapeutic and wellness practices on a regular basis. She is grateful to have a loving family and community and is also very intentional in co-creating ecosystems and a matrix of support. She uses her art and writing as vehicles for activism and compassionate solidarity and finds these are deep ways to nourish her inner soul and compassionate warrior. She engages in various embodied and experiential training that nurture the parts of her that are keen to learn/unlearn. 

Ann spends time in nature and loves being around animals and her cat; her zen master. She also engages in practices of supervision and mentoring and extends compassionate support to others. “I am interested in living my life at a pace, flow, and rhythm that supports all parts of me and notice where my energy and attention goes. Practicing micro-self-care and attuning to my inner voice and body supports me in being in alignment with my values, vision, and purpose. I stay connected to my feelings and allow myself to feel, be moved and heartfully connected to our shared humanity,” says Ann.

Guidance that Empowers

As a therapist, Ann has to maintain a balance while offering guidance and also empowering clients to find their own solutions. Firstly, Ann doesn’t see herself as the expert in the room. She notices that she is in the presence of a fellow human who holds layers of intersectional experiences and wisdom. Some of which they know and can cognitively understand—and other parts that are less known, unconscious, protected, preverbal, and often without a coherent narrative.

Ann engages in the process from a perspective of collaborating and co-exploring. She practices not making assumptions and holding a generous and spacious curiosity that supports her to engage in a process of gentle and embodied inquiry. Seeing behavior as a means to share unmet needs, she supports people to hear and deeply listen to themselves, notice the movements, sounds, needs, and images that support them to deepen their self-trust and capacities and to access an embodied knowing that holds a compassionate wisdom that is loving, empowering and self-guiding. From this perspective, she is aware of the importance of her presence, attunement, and affective resonance while simultaneously supporting people to access a compassionate presence from within that knows and leads the way—she encourages folks to bridge to community and expanded care at a pace that feels aligned for them. 

Dispelling the Misconceptions

Ann thinks the biggest misconception that people have about therapy and the role of a psychotherapist is that the process of psychotherapy is linear or standardized and that the psychotherapist is the expert. Rather there is a very non-linear process, there are visible and invisible golden threads that they co-explore, follow, and navigate together. There is mystery, awe, and a sense of not knowing –while staying present to all that arises in session and within us. 

“It is more of an art and a practice for living open-heartedly—where we deepen our capacity to lean in and truly feel alongside another. There are frameworks that can help guide the process—at the same time most of the therapy is about being embodied, present, attuned, and willing to listen with compassion and curiosity,” she says.

Understanding the Nuevo Techniques and Implementing them

Ann is aware of trends and stays up to date with current research/theories. At the same time, her experiential approach is guided by her own embodied values and in service of the people that she journeys alongside. Practicing as an art and somatic therapist is generally not considered mainstream. Amplifying approaches that center on relational and community care and focus on healing and restorative justice are anchored in non-colonial and ancestral roots. Thus, I have learned to not be as concerned about mainstream approaches and to listen to the voices and perspectives on the margins.                                   

As for integrating new therapeutic practices into her existing methods, it is her practice to offer therapeutic practices that she has had the opportunity to experience first. To begin with, she informs a fellow collaborator that she is learning an approach and provides relational and informed consent for them to decide whether to engage in the process or not. She will share information about the theory/practice and provide resources for them to research or learn more about the practice if they feel it will benefit them and is congruent with their therapeutic goals, if they decide to engage in the process, they will assess if it is helpful or not. 

Future Therapists

For those considering a career in psychotherapy, Ann’s message is:

“I would encourage them to engage in their own healing and embodied practices. Embrace our interconnectedness and recognize how our liberation and well-being are connected to each other.   

Relinquish the position of expert and engage in therapy through a process of collaboration and co-exploration. Constantly learn and unlearn. Decolonize your practice and approach and notice how intersectional systems impact our body-mind-spirit. Engage in experiential training and therapies that allow you to deepen your emotional resonance and embodied attunement. Allow yourself to feel and be moved by your collaborators and practice with compassion, curiosity, and receptivity.”

Hopes for the Future

Ann hopes to see psychotherapy incorporated into the full spectrum of healthcare services. That therapy is accessible and available to all in an equitable and affordable way. She believes that our world would be more just, kinder, and equitable if people in positions of leading, healing, and helping engage in their own therapeutic and embodied practice so that they can feel the depth of our shared tender humanity. 

There are more integrative and inclusive pathways for community care and more people who share a desire to shift the power structures to allow for more intersectional collaborative compassionate leadership on a global scale. 

“Transforming our world is both a dynamic inside and outside job. Much has to do with unthawing layers of freeze, disconnection, separation, and disembodiment. When we flow, we can feel the power of collective care and be a part of co-creating ripples of kindness and healing. I see my life and purpose as being aligned with this vision and am grateful to share this path with fellow collaborators and creative activists,” concludes Ann Bayly-Bruneel.

For those aspiring to make a difference in psychotherapy, Visit Ann’s exclusive LinkedIn Profile

Get inspired by his journey visit digital magazine

Samer Khair: A Champion of Customer Satisfaction and Hotel Success

Samer Khair is a seasoned hospitality professional with over 23 years of experience in the Middle Eastern hotel industry. He currently serves as the General Manager of Pullman Zamzam Makkah & Madinah, where his strategic initiatives and leadership have significantly boosted the hotel’s revenue and occupancy rates. Samer’s illustrious career began in 1991 with the InterContinental Hotel Group in Geneva and Amman, and he has held various key positions in renowned hotels across the region. Known for his strong operations background, complex hotel management experience, and deep understanding of Middle Eastern markets, Samer is a driving force in the hospitality sector.

The Illustrious Career

Samer has had a fulfilling journey in the hospitality industry, where his passion for creating exceptional experiences for people has always been his driving force. His career began with roles that sharpened his skills in guest relations and service management. Over the years, he has had the privilege of working in prestigious hotels, refining his expertise in areas like content creation and communication strategies, particularly in luxury settings. 

Samer’s journey has evolved by collaborating with high-profile international clients, developing a keen understanding of brand positioning, and aligning content with business objectives. The dynamic nature of hospitality—its blend of creativity, culture, and service—has always inspired him to push boundaries and create memorable guest experiences.

The Pullman Zamzam Makkah and Madina Hotels

Pullman Hotels & Resorts has set a new tempo in global travel and living, delivering an inspiring, energizing, and enriching experience to new entrepreneurs. Pullman welcomes guests with the space they need to focus, work, and play. Forward-thinking, hyper-connected and with a passion for art and fitness, Pullman retains the adventurous spirit and open-minded ambition that drove it to become a pioneering travel brand over 150 years ago. Today Pullman features more than 140 properties in vibrant and cosmopolitan destinations around the world including flagship properties such as Pullman Paris Bercy, Pullman Suzhou Zhonghui in Greater China, and Pullman Maldives Maamutaa. Pullman is part of Accor, a world-leading hospitality group consisting of more than 5,200 properties and 10,000 food and beverage venues throughout 110 countries.

Zamzam Pullman Makkah Hotel is one of the important 5-star hotels overlooking the Holy Mosque. It has 1,301 rooms and suites located on 33 residential floors and its place in the Clock Towers project is located on King Abdul-Aziz charitable “Waqf”, which is considered an architectural landmark with a unique engineering design. It is one of the largest buildings in the world, and it is only a few steps away from the gates of the Holy Mosque of Mecca.

Pullman Zamzam Makkah Hotel is pleased to announce the beginning of its renovation works, which will include upgrades to its 1,301 rooms, suites, and overall facilities.

The works are part of a development plan aimed at developing and modernizing the hotel in accordance with its future aspirations and plans, alongside its history as the first hotel in the Clock Towers project, which is also called “Tower Makkah Royal Clock” while preserving its distinctive identity marked out over the years.  

Leading the Charge 

Samer’s leadership approach is marked by a blend of guidance and education, which has been truly enlightening for those working with him. He embraces mistakes as opportunities for growth and tackles challenges head-on, always teaching by example. His commitment to teamwork and his inspirational leadership have transformed the hotel, elevating its position and raising the standard of excellence.

His dedication to achieving high ADRs, meeting budget targets, and satisfying all stakeholders is commendable. Samer consistently emphasizes resilience and the importance of confronting adversity without succumbing to self-doubt. His leadership has been a source of motivation and growth, and those who have worked with him feel fortunate to have experienced his remarkable approach.

Consistent and High-quality Guest Experience  

Pullman Zamzam Makkah & Madina hotels ensures consistency and quality through its global standards, robust training programs for employees, and continuous investment in innovative hospitality solutions. Each property under Accor follows strict brand guidelines while delivering tailored local experiences, ensuring a uniform yet personalized experience for every guest.

Moreover, Accor Group’s leadership in hotel management and operations drives exceptional service delivery, ensuring that every guest receives high-quality service at every touchpoint.

Under Samer’s expert guidance, the hotel has seen a notable increase in revenue. His strategic initiatives, such as implementing dynamic pricing strategies, have resulted in higher occupancy rates. His efforts to make Pullman Zamzam Makkah a favored destination have led to a comprehensive renovation project. This project aligns with both the hotel’s future goals and Saudi Arabia’s 2030 vision while preserving its historical significance as the first Accor hotel in The Clock Tower project (also known as the Makkah Clock Tower) to deliver a unique blend of spirituality and originality.

Samer’s focus on personalized service and meticulous attention to detail has elevated the hotel’s reputation, fostering strong customer loyalty and significantly increasing the percentage of returning guests.

Leveraging Technology for Enhanced Services

Technology is at the heart of Pullman’s guest experience enhancement. The company uses innovative digital platforms to streamline check-ins, personalize services, and improve guest satisfaction. “Accor’s ALL app” offers real-time room management, service requests, and rewards tracking. Accor also integrates cutting-edge technologies like contactless payments, virtual concierge services, and smart room features to enhance comfort and convenience for guests, contributing to a seamless and modern hotel experience.

Integrating Local Culture and Experiences 

Pullman Zamzam Makkah & Madina, integrate local culture by curating experiences that resonate with the local heritage and traditions. In Makkah, for example, Pullman Zamzam offers guests spiritual and cultural experiences closely tied to their religious journeys. The renovation project in Pullman Zamzam aims to preserve the hotel’s historical significance while upgrading it to meet modern hospitality standards. Accor prioritizes showcasing local cuisines, art, and culture, creating an authentic and immersive guest experience wherever they operate.

Promoting Tourism  

Pullman Zamzam Makkah & Madina play a pivotal role in boosting tourism and driving economic development. By investing in key markets, such as Makkah, with properties like Pullman Zamzam Makkah, the Pullman Zamzam Makkah & Madina supports local employment, infrastructure development, and the overall economy. While initiatives like the “Accor Academy” focus on developing local talent and enhancing the tourism ecosystem.

Listening to the Guests

Guest feedback is crucial for Pullman’s continuous improvement strategy as it strives to cater to the diverse needs and preferences of its guests. Through its loyalty program ALL and online platforms, Pullman Zamzam Makkah & Madina gathers feedback and leverages data analytics to better understand guest preferences and behaviors. For instance, Pullman Zamzam Makkah & Madina has increased the percentage of returning guests by focusing on customer satisfaction and personalized service. The hotel uses feedback to refine its offerings, improve operational efficiency, and enhance the overall guest experience.

Goals Ahead

Sharing Pullman’s vision for the next five years, Samer says, “We are focused on growth through digital transformation, sustainability, and delivering personalized guest experiences. The company plans to expand its portfolio in key markets while enhancing its loyalty program and investing in green initiatives to promote eco-friendly hospitality.”

“Success is not given, but earned through hard work, determination, and relentless spirit, with surrounding yourself with stronger and qualified colleagues.”

Get inspired by his journey visit Digital Magazine

 

Osman Ratib: Transforming Healthcare with Technology

Medical imaging data, such as X-rays, MRIs, and CT scans, are essential tools in diagnosing and treating patients. Proper  storage and secure acces to these diagnostic data  ensures healthcare providers have access to comprehensive patient histories. This leads to better diagnosis and more effective treatment plans. Additionally, proper storage reduces the risk of data loss or corruption, which means patients do not need to undergo unnecessary repeat imaging, reducing their exposure to additional radiation or stress.

Moreover, proper storage helps healthcare providers comply with legal and regulatory requirements, such as the Health Insurance Portability and Accountability Act (HIPAA) in the U.S. Efficient storage systems also facilitate the sharing of medical imaging data among different healthcare providers and specialists, improving collaboration and coordination in patient care. Imaging data is also a valuable resource for medical research and education. Researchers can use historical data to study disease patterns, while medical students can learn from real-world examples and nowadays provides access to large sets of curated dat for AI development and machine learning.

The Agora Care platform (agoracare.ch ) developed by a multidisciplinary team in Switzerland offers a secure and cost-effective solution for patients for long-term storage and easy access to patients’ medical imaging data. It aims to shift the paradigm of data ownership by giving patients direct access to their imaging records and allowing them to store and share their data with healthcare providers. Agora Care also aims to create a large database for medical research and clinical trials, encouraging patients to contribute to medical research and benefit from innovative treatments.

This platform, developed by Osman Ratib and Joël Spaltenstein, founders of the company,  is a unique solution that finally helps resolve a chronic problem in medicine due to a lack of communication and access to the patient’s records. Medicine has always worked in “silos” trying to keep the patients captive in a closed healthcare system. This is even more prominent in the competition between academic institutions and private healthcare networks.

“After decades of trying to develop ”open” solutions to the problem through scientific communities, research grants and European funds, I failed to create a universal platform like Agora Care that could be used by everyone. This motivated me to create my own startup to develop a unique web-based and highly secure “bank” of medical data allowing every patient to retrieve, store and share their personal data,” says Osman Ratib as he explains the motivation behind establishing the company.

The Pioneering Leader

Before starting his entrepreneurial journey,  Osman served as a professor at the University Hospital of Geneva where he was chairman of Radiology for over 10 years, and before that he was vice-chair of Radiology Department at UCLA in Los Angeles for about 8 years. Having dedicated his career to medical imaging technologies, he also invested a large part of his efforts and research in the development of computer platforms for the management and analysis of medical images.

Osman started this new project of the Agora Care platform for patients with his team three years ago and they have implemented and tested it in several centers in Switzerland (recruiting over 12’000 patients and >20 million images so far). The platform is developed with his partner and cofounder Joël Spaltenstein, who is also an MD and worked with him on numerous med IT projects in the last 15 or 20 years. An example is their popular Open-Source platform OSIRIX which Osman started when he was at UCLA (https://en.wikipedia.org/wiki/OsiriX), and the data sharing platform KHEOPS (www.kheops.online), now used at many academic institutions in Switzerland and around the world.

Overcoming Initial Hurdles 

After a long academic career, managing large departments and contributing to very large development projects such as the construction of flagship hospitals (like the Ronald Regan Hospital at UCLA) Osman acquired enough expertise and knowledge of how the healthcare system has evolved today and the importance of state-of-the art medIT infrastructures supporting the growing challenges of healtcare today. However, he did not have the skills and tools to launch a company and succeed in the very competitive field of fundraising and marketing strategy in a very challenging field of MedTech. To acquire these skills, he had to go back to classes and get appropriate training but most importantly he was able to rely on world-class experts and advisors to help him launch his company and succeed.

The key to Agora’s success resides in the excellence and the skills of Osman’s team of software engineers and data analysis experts who followed him in this adventure after years of experience in developing medical software in the field of medical imaging. The platform is built on decades of expertise acquired by members of the team and a long track of success in developing Open-Source software platforms that are used worldwide. This unique multidisciplinary expertise of the group allowed them to develop  innovative software platform that exceeds by far any existing system on the market today.

“It is well designed to adapt to the patients and the medical community providing the easiest and simplest user interface combined with the fastest “streaming” system for accessing very large datasets of medical imaging data in seconds compared to traditional systems that will require minutes to retrieve a full set of images of large examination of MRI, CT and nuclear medicine studies,” says Osman.

Staying Aware and Ahead of Technological Advancements

Agora Care, in essence, is at the top of digital technologies and web-based technical infrastructures. It has adopted the latest web technologies also known in the public as “Web 3.0” which differs from earlier web concepts by incorporating concepts such as decentralization, blockchain technologies, and token-based data sharing. The technology adopted and developed for the platform focuses on the ability to manage very large quantities of data in the most efficient and rapid way. The design of the interactive user interface that adapts to all existing platforms such as laptops, tablets and smartphones is unique and was designed to provide a unique user experience for a wide range of users that are not necessarily computer savvy.

In this competitive field, keeping up with the latest technologies constantly seeking innovations and fostering creativity is a key factor of Agora’s competitiveness and success. Osman and his team have been very active in the field of medical imaging for a long time and have connections with the scientific community in the domain of medical imaging as well as close links to the industry. With the participation in large international meetings and conferences, they keep up to date on all new developments in their field. Close collaboration with industry and other startup companies allows them to better adapt to the most recent trends and provide the best solutions using the most up-to-date technologies and tools.

Ensuring Security and Privacy

Data security and patient confidentiality are of the highest importance in the project. Joël, Agora’s CTO is a well-recognized expert in the field and an international member of several communities that are active in developing new strategies to ensure the best data protection. After two years of certification procedures and audits, Agora completed the ISO27001 certification, which is the highest internationally recognized standard to enforce information security. The standard was created and maintained jointly by the International Organization for Standardization (ISO) and the International Electrotechnical Commission (IEC). 

“We also rely on a highly secured cloud established in Switzerland, Exoscale is the leading Swiss cloud hosting platform, totally independent from GAFAM solutions that are not compliant with Swiss regulations that require sensitive patient data to be hosted in a secure infrastructure located in Switzerland,” shares Osman.

Medical Imaging – The Evolving Industry

The field of medical imaging is probably the most rapidly growing field of medicine with the constant developments of new imaging techniques allowing us to go beyond the traditional anatomic pictures of the body organs into their biological and metabolic function down to the cell level. Functional imaging and molecular imaging are becoming key in the diagnosis and follow-up of treatments in all domains of medicine. The rapid development of AI tools that can assist in analyzing these images is becoming instrumental in all pathways of patient management.

Agora Care has a huge potential to become a key component of the daily management of medical images in medical practice. Medical practice as well as therapeutic procedures rely heavily today on some kind of imaging procedures. Agora Care platform solves the problem of access to imaging data anywhere anytime when needed for patient management. In its concept, data must follow the patient all along his or her medical journey.

In the Offing

The goal of Agora Care was to provide patients with a simple and secure way to retrieve, store and share their medical imaging data. It is now evolving as a platform that can help care providers and large medical networks to better manage patient data and take appropriate actions and treatments. It also significantly reduces the number of duplicates and unnecessary radiological examines that are often repeated due to lack of access to prior examinations.

Agora Care is now initiating projects with healthcare institutions as well as imaging centers to adopt the platform as a means of data communication replacing existing costly point-to-point communication systems. Agora Care provides universal interoperability through its ability to connect to any existing clinical and radiology systems and has the ability to improve efficiency and reduce the cost of patient care.

Osman and his team are also deploying personalized services to specialists and groups of healthcare practitioners by offering them to sollicit Agora Care to retrieve patients’ data from other institutions before a consult of a treatment. Patients don’t necessarily have to open a personal account but simply approve the transaction. This service of data retrieval dedicated to physicians and healthcare institutions is now adopted for multidisciplinary decision-making staff meetings (such as tumor boards for follow-up of cancer patients) as well as subspecialties such as neurosurgery, orthopaedics and management of neurodegenerative and chronic diseases.

Agra Care is now also pursuing a launch on the US market and several pilot projects with healthcare networks as well as US MedTech companies are in progress. To maintain compliance with differences in regulations and requirement the data of US patients will be hosted on a US cloud network. In collaboration with the Amazon technical team, Agora Care was successfully ported on Amazons’s AWS Healthlake and demonstrated at the international RSNA radiology conference in Chicago in December 2023.

An Empowering Vision

Agora Care’s long-term objective is to become the host and provider of “Real-World Data” (RWD) for research and AI development by soliciting patients to participate in these programs by sharing their data. In its model, patients are informed of any use of their data and must consent to the program that uses the data in any way. This is different from large collections of anonymized data that are now available on the market for research without any link to the patients and their medical context.

Osman sees Agora Care as the first RWD provider with a “link” to the patient. With new regulations about the necessity to provide proof of the origin of the data for any AI tool, this can become a competitive edge of the concept. Agora Care also provides all the necessary software tools for a “pipeline of image analysis” based on a set of open-source platforms for data curation that it developed over the years.

“Besides, we have the ability to promote ongoing research programs and inform our patients of the opportunity to participate in selected programs and benefit from cutting-edge and innovative technologies and treatments,” concludes Osman.

Quote: “Empowering patients and accelerating research”

 

Humana Foundation Donates $250,000 for Kentucky Flood Help

The Humana Foundation is donates $250,000 to help Kentucky after severe floods. This money will provide quick help and long-term support for people affected by the disaster.

Supporting Communities in Need

The latest floods have caused extensive harm in Kentucky, relocating families and destroying infrastructure. Many residents have been left without a home, access to basic amenities, or reliable means of income. Recognizing the immediate need, the Humana Foundation has stepped in to help affected areas.

The financial assistance will be distributed to local and national relief organizations actively working on the ground. These funds will help provide emergency shelter, food, clean water, and healthcare services to individuals struggling to rebuild their lives.

Commitment to Disaster Relief

Humana Foundation President, Tiffany Benjamin, the organization’s dedication to supporting communities in times of crisis. “Our hearts go out to those affected by these tragic floods. Through this donation, we aim to ensure that essential resources reach those in need as quickly as possible,” she stated.

The foundation’s contribution aligns with its mission to promote health and well-being in communities nationwide. By working with established disaster relief partners, Humana ensures that its financial aid reaches the most vulnerable populations.

Collaborative Efforts for Recovery

In addition to Humana’s support, state and federal agencies, as well as nonprofit organizations, are actively involved in the relief efforts. Volunteers and emergency responders are tirelessly working to provide assistance, while fundraising initiatives continue to generate more resources for rebuilding efforts.

Local leaders have expressed gratitude for the Humana Foundation’s swift response. “This donation is a lifeline for our communities,” said Kentucky Governor Andy Beshear. “The generosity of organizations like Humana plays a crucial role in helping us recover.”

A Call for More Support

While Humana’s donation marks a significant contribution to Kentucky’s recovery, officials stress that additional help is needed. Businesses, nonprofits, and individuals are encouraged to contribute to ongoing relief efforts to ensure long-term stability for affected families.

As cleanup and reconstruction work continue, Kentucky remains resilient. With ongoing support from organizations such as the Humana Foundation, the state is one step closer to recovery and reconstruction following the natural disaster.

Dollar General Expands with New Distribution Center in North Little Rock

Dollar General has officially launched its new distribution hub in North Little Rock, Arkansas. The new facility is a strategic development that will improve logistics and supply chain efficiency.

With this advancement, Dollar General improves its ability to serve clients more quickly and effectively. The North Little Rock distribution hub will support the retailer’s expanding store network while expediting product delivery.

Boosting Economic Growth in Arkansas

The facility’s opening also supports the regional economy. The distribution center is expected to generate hundreds of jobs, creating opportunity for local residents. This action reflects Dollar General’s continuous commitment to promoting economic growth in the communities it serves.

Company executives highlighted that the new center will play a important role in ensuring timely product deliveries. This is particularly important as Dollar General continues to expand its footprint across the country.

Building Customer Convenience

By optimizing its logistics network, Dollar General aims to keep shelves stocked and meet customer demands more efficiently. The new center will enable quicker restocking of essential goods, ensuring that shoppers have access to a wide range of products at competitive prices.

The retailer has been focusing on improving distribution efficiency to support its commitment to affordability and accessibility. This latest expansion is part of its broader strategy to maintain strong supply chain operations.

Future Growth and Expansion Plans

Looking ahead, Dollar General plans to continue investing in its infrastructure to support future growth. The company remains dedicated to enhancing distribution capabilities and ensuring seamless operations for its stores nationwide.

With the opening of this new location, Dollar General solidifies its standing as a top retail brand dedicated to community development and operational excellence. The company’s innovative approach to logistics and customer service is demonstrated by the North Little Rock distribution center.

Read more: Opens 20,000th Store

Also read: Saudi Arabia Hosts Pivotal Capital Markets Forum (CMF) 2025

Rizwan Jan: Pioneering IT Innovation and Cybersecurity Excellence

Rizwan Jan is a seasoned technology executive with over two decades of experience in planning, developing, delivering, and monitoring technical solutions for Fortune 500 companies and not-for-profit organizations. As the Chief Information Officer (CIO) at The CNA Corporation, Rizwan leads the organization’s IT strategy, ensuring the delivery of all information and technology capabilities required for CNA’s mission. 

Prior to joining CNA, Rizwan served as the CIO and Chief Information Security Officer for the Henry M. Jackson Foundation for the Advancement of Military Medicine (HJF), where he guided the development and implementation of an information security program. He also led a digital transformation of IT service delivery through workflow automation and engagement growth. 

Rizwan’s career includes roles at Booz Allen Hamilton, where he led the Incident Response team to detect, prevent, and respond to cybersecurity incidents. He holds a B.S. in Business Administration in Finance from Frostburg State University and various technical professional certifications, including CISSP and CTPRP. 

Rizwan is an active member of several advisory boards and committees, including the Capital CIO, IQPC – Enterprise Digitalization, and the Cyber Security Tribe. He is also an FBI Citizens Academy member.

From Art to IT – The ArtITst

Rizwan’s professional journey has had its share of unexpected turns, but growth has always been a central theme. Initially, he wasn’t even considering a career in IT. He was passionate about art and architecture and wanted to pursue that path. However, his parents encouraged him to explore other options, which led him to Frostburg State University in Maryland, where he earned a degree in finance. But after graduation, he quickly realized that finance wasn’t the right fit for him.

Rizwan’s career began in IT with a help desk role, then moved to desktop support. Over time, he worked his way up, and now he serves as the Chief Information Officer (CIO) at CNA. Throughout his journey, Rizwan has focused on growth—not just through technology, but by cultivating meaningful relationships. That has turned out to be his true passion.

A major influence on his journey has been Rizwan’s father, who is blind. Growing up, he watched his father navigate the world with incredible determination and resilience. His ability to face challenges every day without letting them hold him back was a powerful motivator for Rizwan. His example instilled in him a deep sense of purpose and the drive to always push himself to be better. He taught Rizwan to never settle for less, to overcome obstacles, and to always find solutions—no matter how tough the situation. That mindset has guided him throughout his career, especially in the fast-evolving world of IT and cybersecurity. His strength continues to inspire Rizwan to strive for excellence in both his professional and personal life.

The Organization Working for Security

The CNA Corporation is an independent, nonprofit research and analysis organization dedicated to safeguarding the nation’s security for over 80 years. It provides critical support to leaders facing complex challenges, utilizing a scientific, real-world approach to data. Its expertise spans military and domestic issues, with the CNA focusing on military matters and the Institute for Public Research addressing national and community challenges.

The team is made up of a diverse group of specialists—including mathematicians, engineers, physicists, chemists, economists, and experts in international relations, homeland security, public health, and data science—who collaborate to solve some of the nation’s most pressing problems.

CNA’s mission is rooted in delivering exceptional research that meets these challenges, always striving to stay at the forefront of change and progress. Throughout its history, the organization has remained steadfast in its commitment to excellence, continually adapting to new tools and technologies. As a leading organization in research and analysis for national security, the quality and rigor of its work are essential to its reputation. “We adhere to strict regulations governing IT infrastructure and security, including NISPOM and DCSA standards, ensuring the highest levels of security and compliance in everything we do,” says Rizwan.

An Exciting and Challenging Role

What motivated Rizwan to join CNA was the opportunity to be part of an organization with such a strong legacy in national security and analysis, and to play a key role in its digital transformation. The chance to shift how we view and use technology—moving away from seeing IT as just a support function and instead recognizing it as a driver of innovation, growth, and value—was incredibly exciting. As CIO, Rizwan has already tackled the challenge of making IT a strategic partner within the business, and he’s proud to say that they’re now in year three of their roadmap.

What excites Rizwan most about his role is the ability to influence how technology has reshaped the organization. The challenge of aligning IT with business objectives and driving a mindset shift to see technology as an enabler, not just an expense, is both exciting and rewarding. There’s a massive opportunity to use IT not just to support the current structure, but to actively shape future opportunities, improve efficiencies, and unlock new ways of delivering value to the clients. The idea of proactively anticipating trends, instead of simply reacting to them, and pushing boundaries is what motivates him every day.

Looking ahead, Rizwan shares that the challenges continue to evolve. One of the key areas they’re focusing on is continuing to leverage artificial intelligence (AI) to enhance their capabilities, particularly in automating research analysis. AI will help CNA scale its operations, improve accuracy, and speed up decision-making. By automating certain aspects of research and analysis, it can unlock deeper insights and create more innovative solutions for its clients, ultimately driving greater efficiency and value. 

“These advancements will be crucial as we continue to stay ahead of the curve and remain at the forefront of technological transformation. The real trick is not just being aware of these advancements but understanding how to prioritize them based on our strategic objectives, market needs, and opportunities. We need to focus on the technologies that can best support our mission and goals, ensuring that we make the right investments at the right time,” shares Rizwan.

Ensuring a Safe World

Ensuring the safety and security of the nation through research and analysis is at the core of everything at CNA. The organization takes a comprehensive, systems-based approach, looking at every element—people, processes, missions, and environments—to understand how they intersect and impact the broader system. This allows CNA to tackle complex national security challenges by addressing policy, management, operations, and technical issues in a way that is both thorough and strategic.

What sets CNA apart is its collaborative, interdisciplinary approach. Its teams bring together a 

diverse range of backgrounds and expertise, which sparks creativity and allows it to consider problems from every angle. Whether it’s through scientific rigor or applying quantitative techniques, it approaches each challenge with a commitment to thorough analysis and robust, evidence-based solutions.

“We work closely with clients to gain a deep understanding of their needs and goals. This collaboration ensures that our research is not only insightful but directly relevant to the challenges they face. Once we’ve gathered data and developed our analysis, our clients take independent decisions that drive real, meaningful change. This hands-on approach ensures that our research directly contributes to strengthening national security, helping our clients navigate complex challenges and keep the nation safe,” shares Rizwan.

Key Collaborations

CNA collaborates closely with other government agencies to tackle national security challenges. It leverages its strong partnerships for example, with the Navy and Marines to facilitate seamless information sharing and decision-making. These relationships allow it to access critical data, align its efforts with broader national security objectives, and ensure that its analysis is grounded in real insights from key stakeholders. By working together with partners, CNA can address complex security issues more effectively, ensuring that its research  is not only relevant but actionable. Its collaborative approach enables it to provide actionable solutions and strategic guidance that support the safety and security of the nation.

Fueling an Innovative Mindset

Innovation and creativity aren’t just buzzwords at CNA but the driving force behind everything they do. They’re laser-focused on investing in their most valuable asset: their people. “We believe that when you empower employees with the right tools, skills, and opportunities, they don’t just perform—they thrive and spark groundbreaking ideas that fuel the future,” says Rizwan.

CNA’s approach is simple: continuous learning is the secret ingredient. It has doubled down on upskilling initiatives that put its teams ahead of the tech curve, arming them with cutting-edge expertise in areas like cloud computing, AI, data analytics, and cybersecurity. This isn’t just about knowledge—it’s about creating a culture where curiosity and collaboration thrive. Employees are encouraged to push boundaries, explore new technologies, and share their insights, which fuels innovation across the organization.

“The results speak for themselves: employee engagement has skyrocketed, and we’ve built a workforce that’s agile, forward-thinking, and ready to tackle any challenge. By investing in our people, we’ve created a powerful feedback loop where innovation feeds innovation, and that’s how we position ourselves to lead in an ever-evolving, competitive landscape. At CNA, we’re not just keeping up with the times—we’re shaping them,” states Rizwan.

Significant Projects 

One of the projects Rizwan is most proud of under his leadership at CNA is spearheading the development of its proprietary Large Language Model (LLM), Morse Code. As the first Federally Funded Research Development Center (FFRDC) to implement an LLM governance framework and strategy, Morse Code is not just a technological leap forward; it’s a bold statement of CNA’s commitment to both data security and relentless innovation. Named in tribute to its founder, this cutting-edge model was crafted to streamline operations, ignite innovation, and safeguard sensitive information—all while pushing it to stay ahead in a competitive landscape.

“The impact of Morse Code has been nothing short of transformative. By automating routine tasks, we’ve liberated our employees to focus on higher-value, mission-critical projects that drive real change. Plus, it’s slashed our reliance on pricey third-party AI tools, saving CNA a cool $300,000 to $400,000 annually. And the cherry on top? We completed the project under budget, optimized labor hours, and made more efficient use of Azure, further reducing costs,” shares Rizwan.

Leading this initiative has positioned CNA as a trailblazer in technology, ensuring it is not just keeping pace with industry trends but shaping them. Beyond the financial wins, Morse Code has ramped up its operational resilience, giving it the agility and confidence to take on whatever challenges the future throws its way. This achievement, says Rizwan, isn’t just about numbers—it’s about setting the stage for long-term success while making sure we stay secure, innovative, and a step ahead.

Secure Innovations for the Future

Balancing innovation with security is non-negotiable at CNA, especially with rising cyber threats. With Morse Code, its proprietary Large Language Model, CNA has proven that cutting-edge technology can go hand-in-hand with robust security. From the start, it built a solid governance framework that prioritizes data protection while optimizing efficiency.

“Security isn’t just a layer—it’s baked into every innovation we pursue. We continuously adapt our protocols to stay ahead of emerging threats, ensuring that as we push boundaries, we’re always protecting our critical assets. This approach lets us stay at the forefront of tech while keeping our data safe and sound,” states Rizwan.

The future of cybersecurity, believes Rizwan, will see a greater emphasis on automation and artificial intelligence, alongside a more integrated approach to security across all systems and industries. CNA will continue to lead in its space by staying ahead of these trends, leveraging its deep expertise and cutting-edge technologies to provide innovative solutions that protect sensitive data and critical infrastructure.

In addition to maintaining its leadership, CNA will also play a pivotal role in supporting other FFRDCs. By sharing its knowledge, collaborating on best practices, and advancing collective technology and cybersecurity efforts, it’ll ensure that the broader community benefits from its expertise. 

The Vision and Goals Ahead

In the next five years, Rizwan’s vision is to elevate the quality and speed of CNA’s research by fully harnessing next-gen technologies. The goal is to provide highly accurate, automated, and efficient insights that enable its sponsors and partners—such as the Navy and the Department of Justice (DOJ)—to make faster, more informed decisions that directly benefit U.S. national security.

“To achieve this, we’re diving into cutting-edge technologies like AI, machine learning, and real-time data analytics, supercharging our research processes. These innovations will help us streamline operations, cut through the noise, and deliver actionable intelligence at an accelerated pace. By prioritizing automation and efficiency, we’ll ensure that our work empowers our government partners to act faster, smarter, and more decisively in safeguarding national security,” concludes Rizwan.

Winter Storm Paralyzes the East: Travel Disruptions and Freeze Warnings Issued

A strong winter storm has covered the eastern U.S. with heavy snow, causing travel delays and very cold temperatures. Officials have warned people in many states about freezing conditions as icy weather affects daily life.

Snowfall Causes Major Travel Disruptions

The storm grew stronger overnight, making roads dangerous and causing many flight cancellations and delays. Airports in cities like New York, Boston, and Washington, D.C., have reported many canceled flights, leaving travelers stuck. The National Weather Service (NWS) has advised people to avoid travel unless necessary.

Commuters in affected areas are struggling with road closures and icy highways, making travel treacherous. Local authorities are deploying snowplows and road salt to mitigate the effects, but continued snowfall poses ongoing challenges.

Subzero Temperatures and Freeze Warnings in Effect

Meteorologists warn that temperatures will drop further, with some regions expected to experience subzero conditions. Freeze warnings are in place for several states, and residents are advised to take precautions against frostbite and hypothermia.

Public safety officials recommend staying indoors, layering up in warm clothing, and keeping emergency kits ready. Power outages have already been reported in some areas due to ice accumulation on power lines, leaving thousands without electricity.

State Authorities Urge Caution Amid the Arctic Blast

Governors in multiple states have declared weather emergencies, mobilizing resources to assist affected communities. Emergency shelters have been opened for those in need, and local governments are coordinating with utility companies to restore power as quickly as possible.

Schools and businesses in several cities have announced closures due to the extreme conditions. Officials continue to monitor the storm’s trajectory and warn that additional snowfall and freezing rain could prolong disruptions.

What’s Next?

Weather experts predict that the storm will gradually move northeast, but lingering cold temperatures could keep conditions dangerous for days. Residents are urged to stay updated through official weather channels and prepare for extended disruptions.

Authorities stress the need for caution when going outside and urge residents to check on elderly neighbors or those who may need help. As the winter storm persists, communities across the East are preparing for more challenges in the coming days.

Also read Exclusive interview with Irem Baltaci Yazlar

Saudi Arabia Hosts Pivotal Capital Markets Forum (CMF) 2025

Saudi Arabia will host the 5th Capital Markets Forum (CMF) in Riyadh from February 18 to 20, 2025. This important event highlights the country’s growing role in global finance. Organized by the Saudi Tadawul Group and supported by Finance Minister Mohammed Al-Jadaan, the forum will discuss the latest trends in Saudi Arabia’s capital markets.

Powering Connections in Global Finance

CMF 2025, called “Powering Connections,” aims to open up investment opportunities and promote strategic alliances. The event will bring together policymakers, business executives, and industry experts to address major developments in the nation’s capital markets. Eng. Khalid Al-Hussan, CEO of Saudi Tadawul Group, stressed the forum’s role in aligning the Saudi capital market with global best practices and Vision 2030.

Diverse Agenda and Distinguished Speakers

The three-day forum will feature a comprehensive agenda, including panel discussions, presentations, and networking opportunities. Day one, held at the KAFD Conference Center, will focus on topics such as digital transformation, Environmental, Social, and Governance (ESG) investments, regional economic integration, and market diversification. The subsequent days at the Four Seasons Hotel Riyadh will offer specialized initiatives like the “Investor Hub” and “Investor Bootcamp,” aimed at enhancing investor engagement and financial market knowledge.

Notable speakers include H.E. Mohammed Al-Jadaan, Minister of Finance; H.E. Khaled Al-Falih, Minister of Investment; Poppy Gustafsson, UK Minister of Investment; Sarah Al-Suhaimi, Chairperson of Saudi Tadawul Group; and Bonnie Chan, CEO of Hong Kong Exchanges and Clearing Limited. Their participation highlights the forum’s global significance and the Kingdom’s commitment to fostering international collaboration.

Recognizing Excellence in Capital Markets

A highlight of CMF 2025 is the presentation of the 2024 Saudi Capital Market Awards, recognizing outstanding achievements across 17 categories, including “IPO of the Year” and “Sustainability Program of the Year.” These awards underscore the critical role of market participants in advancing Saudi Arabia’s financial ecosystem in alignment with global best practices.

Building on Previous Successes

The coming forum follows the success of before variations. The 2024 event attracted approximately 4,200 attendees and fulfilled 15,000 meeting requests from investors, issuers, and market players. Such participation underscores the forum’s status as a leading platform for networking and investment opportunities.

Strengthening Saudi Arabia’s Financial Hub Status

CMF 2025 aims to further position Saudi Arabia as a key player in the global capital markets ecosystem. By bringing together a diverse range of stakeholders, the forum seeks to drive innovation, enhance collaboration, and reinforce the Kingdom’s leadership as a dynamic global financial hub.

As the forum approaches, anticipation builds for the impactful discussions and strategic partnerships that will shape the future of global finance.

Jaco Vermeulen: Unlocking Value Through Pragmatic and Human-Centric Leadership

Jaco Vermeulen is a dynamic leader in digital transformation and IT management, currently serving as the CTO of BML Global. He brings a wealth of experience in marketing, martech, and the implementation of integrated ERP, WMS, and CRM systems with eCommerce capabilities. Jaco’s background includes successful digital due diligence and transition strategies for private equity and portfolio companies. 

The Unconventional Path

The tech leader’s professional journey didn’t begin with tech. His journey has been rather different 

than that of his peers. 

Born and raised in South Africa, Jaco’s growing up years were dominated by participating in sports and not much interest in technology. After school he got into medical school; it felt close enough to support his passion for sport. At the same time his mother, who worked for the South African equivalent of The Open University, suggested that he make use of the opportunity to obtain a free degree from her institution, so Jaco did a marketing degree part-time. He quit medical school after the first year, but several years later, he applied some of the credits he had earned to qualify as a sports rehabilitation therapist. While he never practised, this background in healthcare would prove very useful in supporting companies in healthcare and life sciences later down the line. So armed with a degree in marketing Jaco started consulting retail businesses on stock management, location-based demand and customer profiling.

It was during his (short-lived) marketing career that Jaco stumbled upon the collision of business and technology. In the year 2000, he was headhunted to implement a CRM system in a $1 billion multinational manufacturing and distribution firm. He arrived on his first day only to discover there wasn’t a system for him to replace. Everything was done manually, with records on paper or archaic local software. Jaco overhauled the entire organisation, surprisingly with great success, and fell in love with the process of applying the right technology to deliver business outcomes… and the story has pretty much been the same ever since. 

“I reinforced this experience by doing an MBA specialising in Technology Management, with a thesis on “Non-obvious impacts on business valuations”; something that will stand me in good stead later in my career advising M&A transactions,” says Jaco.

From that foundation, he founded a few tech start-ups and created technology IP, functioned as CTO/CIO for several PE portfolio companies, and led business-driven technology strategy and transformations from SMEs to large PLCs.  Throughout his career, he has learned that you can have the most amazing idea, with the best technology in the world behind it, but if it doesn’t accurately reflect the capabilities of your company, the market will surely enlighten you and you’ll come crashing back down to earth before you know it. This touches on the sweet spot of everything he says and does at BML. 

Jaco’s journey as CTO at BML started when he joined Ben Johnson a few months after the latter started BML. They had met when he was interim Digital Director at Royal Mail while Jaco was brought into the UK Post Office to create the foundations to move the Post Office on from the legacy systems that caused all their problems. Early on, they decided that they should continue working together. 

“Our thinking rarely ever duplicates, but aligns and compliments. That’s how we’ve continued to build out the team,” shares Jaco.

His focus over the last few years has been on working with Private Equity portfolio businesses to modernise them and drive value creation, as well as M&A advisory. He has supported countless M&A transactions and finds himself more than ever giving portfolio support during these crucial moments.  

The BML Advantage

BML provides 3 main service areas: 

1) M&A Technology Advisory 

2) Business change and operating model strategy 

3) Technology leadership and modernisation strategy, and Data and AI capability establishment. 

“It’s funny because, the majority of the time, companies are so accustomed to operating within chaos, that they present themselves from a position of stability. This image can be so credible that the issues aren’t obvious at first. We help companies navigate the chaos they are living in and lead them to a clear path,” observes Jaco.

BML’s work begins with people. They help client companies build their workforce and senior management to establish and realise their own capability. They enjoy calling up those in their network and pitching for their support. It goes without saying that this isn’t traditional recruitment, but its effectiveness lies in the fact that it means that the customers are not forever dependent on BML. This might seem counter-intuitive approach. However, BML has found that it builds longevity and partnerships that are far more sustainable for businesses.

BML is very unlike traditional consultancies. Everybody in the BML team has extensive hands-on experience in the industry. It’s a cliché but they really have been there, done that and dealt with the nuances and complexities of the real world. So, their approach is not to deliver templated solutions or craft strategy from theory, but what actually address issues and realise opportunities within real-world business contexts.

Addressing Customer Needs

BML’s customers are critical businesses which span across multiple sectors, from healthcare to manufacturing, education, financial services and more. At times these businesses are overlooked and underestimated, despite being the core of the economy. However, this treatment creates a sentiment that they are falling behind the curve. It is this perception that breeds utter chaos. 

Speaking about the customer’s biggest needs, Jaco says, “Honesty. They don’t want to be disrupted or left behind. So, telling them they need to be an AI-first company when they don’t even have the data is lost on them. They want a real solution which considers the real-world constraints and the complexities they offer.”

So, BML’s customers need chaos orchestrators which lead with objectivity and an understanding of the intricacies of the systems at hand. They need real-world solutions, not over-promises and glitter. These businesses, the customers, need objective, pragmatic and financially viable solutions. That is where BML excels, continuously generating improvements in the most appropriate style. 

Busting Myths and Overcoming Challenges

For Jaco, dispelling the perception that all change must be grandiose is a tough challenge.

“Such is the nature of the world we live in, which sadly tech exemplifies. Clients look externally and become transfixed on all things new and shiny. We focus on demystifying tech by aligning it to business objectives, to help the client be informed in every way, shape and form,” he says.

BML’s approach is enhanced when execs understand that a considered approach is a far better method than trying to jump the gun. 

On the M&A side, they often face a lack of appreciation for the vitality of tech and IP in M&A transactions. Most transactions are analysed through a money lens, which ultimately neglects how the business operates and can go on to scale. This is sure to be a case in point of how a theoretical approach can fail miserably when reality hits. 

Surprisingly, this continues to be the case even for companies that breathe and live tech. For example, when a company is acquiring another for let’s say their proprietary AI-enabled platform, the technology and IP due diligence are often skipped. Again, an approach of this nature will create serious complications that will only be discovered after the transaction has been completed. 

“Rather than providing utopia solutions, we bring tech back down to earth. We shift understanding from technology being seen in isolation to explaining its role in being enablers of all parts of a business direction, but where and when appropriate,” explains Jaco.

Enabling customers to make significant improvements without breaking the business or investing in tech that is of no real value has been the most rewarding aspect of his work at BML. 

Driving Successful M&A 

Drawing attention to M&A, Jaco shares that it drives 90% of business activity. So many businesses go through transaction cycles even though they aren’t even aware of it. In so many of these cases, the objectives are not defined or aligned with what needs to be achieved. The answer to these questions is again, not just about the tech, but everything about the profile of the business. 

A single M&A transaction can be the most important moment in the lifespan of a business. BML makes M&A fit within the company’s story by clearly articulating the risks, costs, impacts and opportunities. 

How pre-transaction is executed and what comes out of due diligence strongly informs TSA terms, integration estimates and strategy, realistic synergy realisation, and the direction for value creation.

Driving Transformation

BML doesn’t push digital transformation. Instead, it focuses on innovation and evolution. In many cases, digital transformation initially seems too farfetched or disruptive. By its nature, digital transformation means that you have neglected to keep up and will need significant investment to rectify. Innovation is about evolution in the context of the business and its ecosystem; making it more effective and efficient in increments where there is value.

Firstly, BML helps clients understand what they already have. Then it can formulate a design that achieves strategic objectives in a sensitive way. BML acts in a way that minimises disruption; directs and contains investment; executes business and tech change and enables quick value. 

BML doesn’t lead with technology most of the time, in fact, it often tells its customers who want a tech strategy or AI solutions to not even think of the tech, because there is so much else to consider and navigate to gain anything from tech and change.

Emerging Technologies and Their Impact

Jaco doesn’t single out a specific technology. While most people are banking on AI as an emerging technology to look out for, he believes that AI is just part of the mix at best, and totally inappropriate at worst. A combination of sensors (IoT), cloud storage and processing, 5g and 6G connectivity, AI and vast data processing, extended reality, automation and workflow all play their parts for him. 

BML has created and delivered AI-enabled solutions for well over a decade, so this boom is nothing new. They have delivered AI solutions from healthcare predictive diagnosis to insurance auto claims processing, through to logistics optimisation, so have a lot of hands-on experience in the space.

What most don’t realise is that AI, like other new technologies, is dependent on so many other factors, from the business’s actual need for it down to having the technology and data foundations in place along with the operating model to leverage it effectively. 

BML takes its customers on the journey, sometimes accelerated, to implement the technologies with pragmatic approaches to how they transform and make investments at the right time, scale and sophistication.

Securing the Business

Security is the number one priority and Jaco shares that there are infinite ways to attack a business. 

“During a transaction, a CEO may wake up one day and find out he is locked out of his laptop and no longer runs a company. M&A creates a black hole which sometimes we are the only ones to cross,” he says.

For BML, it is always about being fit for purpose. Its fundamental principles are security, privacy and scalability. Its team includes experienced CISOs, DPOs, Security specialists and specialist architects across domains. By design, it has an experienced team that helps it shape, scrutinize and test any solution.

Contributing to the Broader Tech Industry

BML provides talks to secondary and tertiary education institutions on technologies, including AI, and real-world bridge of business and tech, as well as discounted training sessions and workshops to help the staff at those education providers. It does similar work for healthcare providers and runs several events that bring people from all industries together.

Working with the education sector is particularly rewarding for Jaco because he gets to teach people one of the most fundamental truths about his career, the reality of business is that it is personal. 

One of the main assumptions about the work we do is that the charm and answers lie in the latest technology. The pace at which the world is advancing means that people prioritise being at the front of the race above all else. Some say the hype around AI is triggering. Essentially, AI is the genericization of everything. Why would you swap out the human, the understanding and the creativity, in place for a machine? On the other hand, with a mannered approach and due attention to AI, how to use it the ethics around it and its constraints, we’re aware that we have the potential to make a significant impact. 

“I have a problem with the word transformation. I’ve come to realise that always being on the hunt for a silver bullet in the hope of firing it to the moon isn’t the way to go. Instead, when companies look internally and apply a tailored methodology with a measured, purposeful and humble mindset, they just might find they advance quicker than ever before,” he says.

Ultimately, companies must remember that people are integral to business operations. When people’s eyes are opened and they realise the skills they have and then are given the right tools to advance them, that’s when things get exciting. 

Creating a Diverse Workplace

Growing up in South Africa enshrined the importance of diversity and inclusion in Jaco from a very early age. “We would love to live in a world where everyone is recognised for the skills in their possession. Maybe we will one day,” he feels.

At BML, the world is seen as diverse and complex by nature and they are structured the same, benefiting from different skills and experiences to complement each other…so diversity and inclusion are not something contrived for BML, but key to what they are and how they work.

BML partners with several organisations to create new approaches and products together. They see their strength in the diversity of the team and those they work with, both partners and customers. 

BML also has interns starting while they are still in college and supports education and skills development. One of their partners is a specialist technology skills training organisation that provides apprenticeships in critical technology skills, with their input directing it to how the technology can practically be applied…so it isn’t technology for technology’s sake. 

Vision Ahead

“BML is growing. We’re on the path to becoming a known consultancy firm for being sensible or providing real-world-based business change solutions and M&A advisory. This wholly resonates with a large market segment that has been bamboozled with nothing more than under-delivering while charging an arm, a leg, and a kidney. We have an active pipeline and operate across several geographies,” concludes Jaco.