Jeff Gerson: Beyond the Role: Building a Legacy of Teamwork, Trust, and Innovation

Jeff Gerson is a distinguished technology executive with deep experience in financial services. He currently serves as the Managing Director and Chief Information Officer at Leerink Partners where leads a dedicated team to steer the firm through its digital transformation. Jeff also concurrently served as a Divisional CIO at Silicon Valley Bank for four years and helped guide Leerink through one of the most critical transitions in its history, back to being an independent identity. For more than two decades, Jeff has helped organizations navigate technological change with a steady focus on innovation, resilience, and operational excellence. He has also been honored for his contributions, as a two-time Boston CIO of the Year (Orbie) finalist, recognized for his leadership in complex, high-stakes environments.

In addition to his role at Leerink Partners, Jeff is leader of AITEC, where he drives collaboration with industry peers to foster innovation and knowledge sharing. He also serves on the Babson College Advisory Board, contributing his expertise to support the institution’s mission of shaping entrepreneurial leaders.

Jeff’s multifaceted career reflects his commitment to leveraging technology, strategic thinking, and leadership to create meaningful impact within the financial industry.

Early Career: Seizing Opportunities and Becoming Inspired to Drive Change

From the outset of his career, Jeff was drawn to leadership—not simply as a title, but as a means of driving meaningful change. While many professionals find fulfilment as individual contributors, he was always compelled by a broader vision: the ability to shape strategy, foster innovation, and inspire cross-functional teams to achieve more than they thought possible.

Jeff’s time at Babson College played a pivotal role in cultivating this mindset. Babson’s deeply rooted entrepreneurial culture instilled in him a passion for innovation and strategic thinking, reinforcing his inclination toward leadership. It was an environment that encouraged calculated risk-taking, problem-solving, and a forward-thinking approach, qualities that would later prove invaluable in navigating the evolving landscape of technology.

The rise of the internet and the dot-com boom further accelerated Jeff’s trajectory. It was an era of boundless opportunity, where rapid digital transformation created new industries, business models, and leadership demands. He found himself naturally drawn to these dynamic challenges, stepping into leadership roles that allowed him to contribute to this wave of innovation.

A defining aspect of Jeff’s journey was the mentorship he received early in his career. At one point he had the privilege of working under the well-regarded CTO of a technology consulting firm who left a lasting impression on him. He exemplified what true leadership could accomplish—not just in managing teams, but in fostering an environment of empowerment, creativity, and transformation. His guidance underscored the profound impact that strong leadership has in shaping both organizations and individuals. That experience cemented Jeff’s belief in the importance of mentorship as a cornerstone of professional growth.

“My journey has been defined by a desire to explore, lead, and create lasting impact through transformation. Technology’s rapid evolution continues to challenge and inspire me. That’s why I stay deeply engaged in innovation, mentorship, and shaping a future that’s both resilient and forward-thinking,” Jeff shares.

The Core of Leadership: Navigating Complexity with People and Purpose

Jeff believes that success in leadership is built on a foundation of strong decision-making, meaningful relationships, and the ability to navigate complex ecosystems. At the core, a great leader relies on a blend of common sense and logic to guide critical decisions. While data and analysis play an essential role, sound judgment and intuition often make the difference between a good decision and a great one.

Equally important is the ability to build and nurture relationships. Leadership isn’t just about strategy—it’s about people. Understanding different perspectives, actively listening, and fostering trust allows leaders to create environments where collaboration thrives. This is especially true in dynamic industries like technology, where long-term relationships with IT teams, peers, and external vendors are essential for success. Trusted experts not only enhance teamwork but also provide a valuable network of insights and support.

A successful leader, Jeff reflects, also recognizes that knowledge is power. Combining experience, industry expertise, and input from a diverse range of sources leads to more informed, forward-thinking decisions. No leader operates in a vacuum; leveraging collective knowledge strengthens both strategy and execution.

“The key lies in the ability to construct and sustain a dynamic ecosystem—one that integrates people across multiple dimensions, fosters innovation, and generates actionable insights. By cultivating these qualities and continuously refining them, I strive to create not just strong business outcomes, but a culture of resilience, collaboration, and progress,” says Jeff.

The Test of Leadership: Steering Through Uncertainty and Rising Above

Throughout his 23 year career as CIO, Jeff led organizations in the high-stakes, fast-paced world of financial services, where risk management, regulatory compliance, and stringent security demands are unrelenting. Serving a highly demanding and sophisticated user base, he has consistently navigated complex challenges, balancing innovation with operational stability in a heavily regulated industry. His leadership has been tested across some of the most pivotal financial and technological disruptions, including the dot-com bubble, the financial crisis of 2008, and the 2023 collapse of parent Silicon Valley Bank (SVB) – an event that triggered widespread disruption across regional banks and innovation economy, raising systemic concerns and heightening operational uncertainty in global markets. Each of these experiences reinforced the importance of balancing immediate challenges with long-term resilience and understanding the broader implications of decisioning and business outcomes.

“Leading through significant change requires a balance of decisiveness, strategic foresight but also knowing when to take calculated risks and when to pause for a more measured approach. Change is rarely linear and understanding where you stand in those cycles is key to informed, timely decision-making,” says Jeff.

During the dot-com boom and bust, Jeff’s organization was acquired by IBM, immersing him in the complexities of merging distinct corporate cultures and the operational complexities of being absorbed by a global enterprise. This experience strengthened his ability to keep teams aligned during periods of rapid change. The 2008 financial crisis presented a different test of leadership, marked by intense pressure to reduce costs while preserving long-term value. Jeff had to make tough trade-offs, including adjusting staffing levels, reassessing IT investments, and taking a more proactive approach to technical debt.

Jeff reflects, “Navigating the 2008 financial crisis as CIO taught me that resilience isn’t just about cutting costs—it’s about making hard decisions with empathy, preserving long-term value while facing short-term pain, and placing strategic investments in talent and technology not only to survive, but to emerge stronger and more focused.”

The collapse of Silicon Valley Bank posed Jeff’s most complex leadership test, casting significant uncertainty over Leerink’s future. Leerink had been operating independently from SVB for over four years, but had been gradually assuming regulatory responsibilities, dual reporting structures, and other functions required to operate more aligned within SVB. When the commercial bank suddenly failed, Jeff led a rapid response to unwind shared services, reassess critical IT infrastructure, accelerate the spinoff of two business lines, and execute a fast-tracked rebranding effort to preserve client confidence and stability. This period demanded decisive leadership, operational agility, and steadfast commitment to ensuring business continuity.

Pioneering Peer Collaboration: The AITEC Legacy

The most innovative part of Jeff’s tenure involves the founding of a peer network focused on investment banks that he originated in 2008 and merged with AITEC in 2016. This formed an overall peer network membership of over 350+ firms globally with 500+ members that spans alternative investment firms with over U.S. $4.2 trillion in assets under management.

Jeff continues to cultivate strong relationships with fellow industry CIOs, spearheading discussionson at organized roundtables, vendor events, monthly discussions and more. He can address timely business topics with guidance on issues encompassing people, processes and technology. For instance, recent discussions on how investment banks can navigate the risks and benefits of AI have been invaluable. They shared perspectives on AI governance/policies, training, technologies, vendors and legal/regulatory implications, enabling Jeff to launch an effective approach for Leerink Partners.

Staying up to date with the latest trends and developments in the industry is essential, agrees Jeff, especially in a field that moves at an incredibly fast pace. No one can claim to know everything—most of us operate within highly specialized environments—but the key to staying informed is recognizing that learning is an ongoing process. Engaging with peers, industry leaders, and other organizations provides invaluable perspectives that help fill knowledge gaps and broaden strategic thinking.

Relying solely on individual experience is limiting. To gain a well-rounded view, Jeff prioritizes diversifying sources of knowledge, leveraging insights from peers, vendors, expert channels like IANS Research, industry conferences, and continued networking. These varied inputs help ensure that decisions are based on a broader, more informed understanding of the landscape.
Being connected to the right people is just as critical as staying informed. Real conversations and firsthand experiences can often be more applicable to solving key business and technology challenges than sanitized information.

Building Leaders: Mentorship, Growth, and Team Development

“Another key factor in successful leadership is building the right team and empowering them to succeed. Leadership is not just about making decisions—it’s about leveraging talent, fostering collaboration, and creating an environment where individuals feel supported and challenged. The best leaders recognize when to delegate, how to develop their teams, and how to create a culture of trust,” he says.

In his role as CIO, cultivating a nurturing environment focused on employee engagement, lifelong learning, and career progression stands at the core of Jeff’s talent management philosophy. At Leerink, the approach is intentionally designed to attract, develop, and retain exceptional talent, emphasizing the creation of a workplace where each individual is not only engaged and empowered but also appropriately rewarded for their contributions.

A prime illustration is the career arc of an esteemed member of their IT team, who embarked on his journey with the company 17 years ago as a contractor. His journey followed a strategic progression through multiple stages, initially serving as a member of the IT Operations teams, advancing to become the lead infrastructure engineer, and then transitioning into the security domain where he ultimately established the firm’s current security program. His career trajectory exemplifies Leerink’s approach to career advancement, crafted by a series of hands-on development opportunities, training, and mentorship.

Over the years, Jeff has had the privilege of guiding several members through similar trajectories across domains such as Engineering and Compliance. Employing the same approach, he helped identify their unique strengths and guided them toward roles that fostered their personal growth while aligning with the firm’s needs. The success of this approach is reflected in the longevity of his team, with the majority having been with him for nearly a decade and newer positions representing those with shorter tenures.

Beyond the Office: Building a Life of Purpose and Balance

Successfully managing the demands of executive leadership while maintaining a fulfilling personal life requires intentional decision-making and adaptability as well as the ability to remain attuned to both professional and personal priorities. Leading in demanding environments reinforced the necessity for balance – not only for personal well-being but also for sustaining long-term effectiveness as a leader. For Jeff, engaging in structured personal activities is essential for maintaining a sense of stability amid the demands of a high-pressure leadership role. Whether through family engagement, sports fandom, community involvement, or other personal commitments, having dedicated outlets fosters sustainability.

Jeff’s carries this philosophy into his leadership approach, encouraging his teams to build their own sense of balance and perspective. He believes that supporting personal priorities alongside professional goals builds stronger, more resilient teams that can address challenges with focus, creativity, and purpose.

A Network of Trust: The Heart of Jeff’s Legacy

Jeff’s legacy is deeply rooted in the lifelong relationships he has built with Leerink leaders, staff, IT vendors, and industry peers. Together, they have created a sustainable network of trust and collaboration that has shaped both the organization and its people over decades. Jeff has focused on cultivating strong, enduring partnerships, working side by side with his teams and complemented by the expertise of vendors and peers. While technology, products, and policies inevitably evolve, it is these relationships that have remained the driving force behind progress and the foundation for overcoming challenges.

Exclusive conversation and discover his journey in our latest digital edition

Dr. Kenneth Johnson: On a Mission to Build a Safer Digital World

The comprehension of the term cybersecurity is changing from mere firewalls and incident responses to foresight, speed, and soul. As digital threats grow sharper and more sophisticated, organizations are searching for disruptors who challenge convention, build trust in uncertainty, and lead with both technical precision and human empathy. It is safe to say that the future of cybersecurity isn’t being shaped in war rooms. It’s being architected by those who dare to lead differently. And that’s exactly where Dr. Kenneth Johnson comes in.

A former Air Force jet engine mechanic-turned-Director and Solution Engineering Manager at Microsoft, Dr. Johnson isn’t your typical tech executive. His story isn’t just one of career milestones but of grit, reinvention, and an unshakeable drive to serve. Today, he leads a powerhouse team of cybersecurity solution engineers across the Americas, helping clients navigate complexity with clarity and confidence. Let’s take a closer look at Dr. Johnson’s journey as a visionary leader.

Forged by Perseverance

Dr. Kenneth Johnson’s journey has been marked by perseverance, reinvention, and a relentless pursuit of purpose. Known as a “Microsoft boomerang,” he has had the privilege of joining the company twice, but the road to Microsoft was far from easy. Before landing his first role, Dr. Johnson applied over 400 times—a process that, rather than discouraging him, clarified his goals and helped him discover his “why.”

Dr. Johnson’s career began in 1998 when he enlisted in the United States Air Force as a jet engine mechanic, working on F-15s, F-16s, and A-10s. Realizing a childhood dream, he traveled the world—from Korea to Singapore to New Mexico—turning wrenches and keeping aircrafts mission-ready. That role taught him the power of precision, where every detail mattered. This mindset—executing with excellence the first time—continues to drive his approach today.

After the events of 9/11, Dr. Johnson, like many others, reassessed his life’s direction. Though he had initially planned to leave the military after one enlistment to pursue a civilian aviation career, he realized he wanted to make a more enduring difference. This led him to pivot into technology.

In 2004, he cross-trained in communications, opening a new chapter in the tech world. His journey took him from Louisiana to Alaska to Qatar, where he led teams across help desk operations, firewall security, and systems engineering. Often, he found himself in leadership roles before he felt fully ready, but those experiences proved invaluable.

A leader named Ryan had a particularly significant impact on Dr. Johnson’s leadership style. Their early morning “paradigm shift” discussions covered everything from leadership to life planning, shaping Dr. Johnson into the empathetic, accountable, and growth-oriented leader he is today. The lessons imparted by his father also reinforced these values: be dependable, execute with excellence, and always remember, “It’s nice to be nice.” Dr. Johnson has carried this mindset into every role since.

Following his military service, he worked for several defense contractors before venturing into the commercial sector. He spent time at JPMorgan Chase, moved to AT&T, and eventually secured his first role at Microsoft as an Azure Technical Specialist. He then transitioned into a sales leadership position as an Azure Sales Manager, where his team consistently exceeded their targets. Later, he pursued a philanthropic endeavor focused on bridging the digital divide—connecting the last mile—which proved deeply fulfilling and mission-driven.

After that first chapter at Microsoft, Dr. Johnson worked for a Microsoft partner and then joined F5 before returning to Microsoft. Upon rejoining, he took on a pre-sales role supporting Dynamics 365, where he honed his ability to tell the broader Microsoft story—connecting business outcomes to the company’s platform capabilities. This led to a Strategic Account Technology Strategist role supporting one of Microsoft’s top 10 global customers.

Just months into this position, his team experienced major transitions—the account executive was promoted, and both his manager and skip-level leader departed. It was up to Dr. Johnson and his team to step up and deliver, which they did, ending the year at 140% and following up with 143% the next year. These accomplishments confirmed his readiness for leadership.

The path to becoming a manager was not straightforward. Dr. Johnson interviewed for multiple roles, often hearing, “you’re great, but not quite what we’re looking for,” and was even advised that he might be better suited for something else. Instead of becoming discouraged, he refined his approach and remained true to himself. When the opportunity for his current role arose, he leaned into all he had learned from both successes and setbacks.

Today, Dr. Johnson leads a team of cybersecurity-focused solution engineers across the Americas. He takes pride in guiding a team that helps customers solve complex security challenges in an increasingly dynamic landscape. The field excites him, and he is energized by the daily opportunity to raise the bar—not just for himself, but for everyone around him.

A Commitment to Connection

Dr. Johnson has led many teams throughout his career, but his current leadership position presented a unique—and rewarding—challenge. He stepped into this role with a group that was nearly brand new to Microsoft, with about 60% of the team coming from outside the company. Simultaneously, he himself was new to the role. Together, they found themselves learning and building at a rapid pace.

Adding to the whirlwind, Dr. Johnson had just received a prestigious company award that included a trip, coinciding perfectly with a pre-planned vacation. Adapting to the circumstances, he adjusted his plans, embracing the chaos that ensued. Throughout two separate trips, new team members onboarded every week for two months straight.

Despite the logistical hurdles, Dr. Johnson was adamant about one non-negotiable: he personally ensured he was the very first person to welcome each new team member on their first day. His goal was to set the tone with energy and positivity, providing clarity from the outset. This philosophy often required early mornings across time zones, but he found it to be unquestionably worthwhile.

In an environment characterized by high velocity, Dr. Johnson understood the importance of setting a strong foundation early. Those initial conversations helped new teammates feel seen, supported, and ready to contribute from the very beginning.

Cultivating Innovation and Belonging

Dr. Johnson drives innovation and adaptability within the team by creating a culture of ownership and trust. He empowers team members to truly own their business, encouraging them to think creatively while knowing they have the support and “air cover” to take smart risks.

“When people feel safe to speak up, share bold ideas, and challenge the norm, it brings energy, clarity, and even a sense of fun to the work they do. Innovation thrives in collaborative environments where feedback is welcomed and not feared. And that’s where adaptability kicks in. By embracing ongoing feedback, the team is able to pivot, refine, and improve their ideas—ultimately creating better outcomes for everyone,” says Dr. Johnson.

We asked him for his opinion on the adoption of technology becoming crucial in the advancing digital world. To which he replied, “I love this question—because it couldn’t be more relevant. Simply put, if you’re not embracing technology, you’re already behind. We’re living in a digital hotbed of innovation, with new tools emerging every day that are transforming how we work, connect, and consume information.”

Dr. Johnson believes adopting technology isn’t just a nice-to-have—it’s essential for staying competitive and delivering meaningful outcomes. However, he says that it’s not just about automation or efficiency; it’s about using technology in a way that enhances customer and consumer experience, not compromises it. “The key is continuous learning and thoughtful adoption. That’s how we move forward—smarter, faster, and with impact,” he added.

The Leadership Equation

Others often describe Dr. Johnson as a leader who brings energy, empathy, competitiveness, and strong execution to every endeavor. And he believes that leading with positivity, paired with clear and focused messaging, inspires teams not only to take action but to do so with purpose.

For Dr. Johnson, empathy is indispensable in leadership. His personal journey has provided him with perspectives that many would find challenging, reinforcing his conviction about the importance of caring deeply for people and their circumstances. He views compassion as an essential part of being human.

Dr. Johnson readily embraces his competitive spirit, seeing it not as a means to overshadow others, but as a driving force toward greatness, both for himself and those around him. Whether individuals are part of his team or within his broader circle, he consistently encourages the pursuit of excellence.

This relentless drive to be the best is, as he puts it, the lion within him. By blending energy, empathy, and an insatiable hunger for success, Dr. Johnson forges a powerful formula for execution. It is through this approach that he leads—and that his teams achieve remarkable results.

Dr. Johnson’s leadership philosophy is rooted in fairness, understanding, and a strong sense of ownership in decision-making. He regards fairness as the bedrock of trust, something he continually strives to cultivate within his team. Equally important to him is a thorough understanding of the business and clear communication, which he believes ensure alignment and empower individuals to move forward with confidence.

Dr. Johnson emphasizes the importance of living with and learning from one’s decisions, demonstrating a willingness to take a stand, accept outcomes, and recognize when things do not go as planned. For him, this represents true accountability and ongoing growth. By modeling these values, Dr. Johnson has fostered an environment where his team feels safe to address difficult conversations, trusts his judgment, and values the honesty he brings to every interaction.

He often highlights the core values that continue to guide him, “Service Before Self, Integrity First, and Excellence in All We Do,” principles instilled during his time in the Air Force. These values, he notes, ground him especially during challenging times, serving as a reminder of his identity and the way he aspires to lead.

Pillars of Effective Leadership

In the field of cybersecurity, the landscape shifts daily, with new threats constantly arising. Dr. Johnson believes that staying ahead requires lifelong learning: curiosity, adaptability, and a willingness to evolve each day are crucial. He emphasizes that listening holds equal importance, asserting that no one possesses all the answers and that some of the most innovative ideas can originate from those around us. According to Dr. Johnson, being an active listener opens doors to innovation and fosters stronger collaboration.

Next, he underscores the necessity of clarity: asking the right questions to fully grasp what needs to be accomplished. And finally, he champions decisive action: taking the appropriate steps at the ideal moments to achieve the best outcomes. For Dr. Johnson, learning, listening, clarity, and action form the foundational pillars that keep him, and the broader mission, moving forward.

Empowering Aspiring Cybersecurity Professionals

We asked Dr. Johnson what advice he would give to aspiring professionals and entrepreneurs in cybersecurity. His counsel is clear: be unapologetically authentic—and remember, closed mouths don’t get fed. Dr. Johnson cautions against the misconception that one must imitate others to succeed in cybersecurity. True strength, he asserts, is found in recognizing one’s unique value and standing confidently in that individuality.

When people express a desire to emulate him, Dr. Johnson always encourages them to aim higher: “Be better than me.” He emphasizes that his journey is his own, shaped by his experiences, setbacks, and lessons learned, and he reminds others that each path to success is distinct and worthy of celebration. He urges professionals to let their personal experiences inform and define their vision of success.

Furthermore, Dr. Johnson stresses the importance of self-advocacy. If someone wants a promotion, a new opportunity, or the chance to lead a high-impact project, they must speak up, as no one can anticipate their needs or ambitions. Clear communication, asking for what one wants, and pursuing goals with purpose are, in his view, non-negotiable. In the realm of cybersecurity, Dr. Johnson believes that a person’s voice is their power—one that should be used to achieve meaningful success.

The Strength of Perspective

One of the most important lessons Dr. Johnson has learned—both personally and professionally—is that not everyone will want to see you succeed, and that’s okay. He believes it is unwise to spend energy trying to meet everyone’s expectations or worrying about what others think; the only things truly within one’s control are how one shows up, how one responds, and how one leads.

Another powerful lesson came to Dr. Johnson during a conversation that truly made an impact. Someone once asked, “With everything you give to others, who pours back into you to keep your cup full?” His initial reaction was to explain who he is and why he does what he does—but the questioner challenged him, saying, “You still didn’t answer the question.” That moment lingered with him.

At the time, Dr. Johnson didn’t have an answer. After much reflection, he eventually found one. Out of respect, he plans to share it with that individual first before sharing it more broadly. This exchange taught Dr. Johnson the significance of self-awareness, boundaries, and the value of having people who pour into you—just as much as you pour into others.
Forging a Path towards the Future.

Dr. Johnson envisions his future as a leader of leaders—driving impact across an organization or business with a world-class team at their side. One of Dr. Johnson’s long-term goals is to become a Chief Information Security Officer, and they are committed to continuously learning, growing, and preparing for that opportunity. At present, Dr. Johnson is immensely proud to be leading their current team and is excited to see what they will accomplish together in the coming fiscal year. Their growth as a leader is ongoing, and they are embracing it by collaborating with other leaders to tackle complex challenges.

A key aspect that Dr. Johnson values is the leadership development work taking place within the organization. The current leader conducts a training series that is not only insightful, but it is transformational. It provides space to explore leadership from multiple perspectives and fosters collaboration to find the best path forward. To Dr. Johnson, this is what genuine growth looks like. This is iron sharpening iron. This is leadership at its finest.

Maggie Scaletty: An Empowering Leader Committed to Elevating Firefighting Readiness

The fire service industry plays a critical role in safeguarding communities, ensuring that first responders are equipped with the skills and tools necessary to handle emergencies effectively. At the heart of this mission is Maggie Scaletty, a visionary leader dedicated to enhancing firefighter training through innovative solutions. As the CEO of WHP TrainingtowersTM, Maggie has been instrumental in shaping the future of fire training infrastructure, ensuring that firefighters receive the highest quality preparation for the challenges they face.

Maggie’s expertise in business and construction management, combined with her passion for the fire service, has positioned WHP as a trusted partner in delivering purpose-built training towers that meet the evolving needs of fire departments across the country. Through strategic collaborations and a deep understanding of the industry, she continues to drive innovation, making a lasting impact on firefighter training and safety.

A Legacy of Leadership and Innovation

From the very beginning, Maggie’s journey has been shaped by deep-rooted family values and a commitment to excellence. While she explored various paths early in her career, the pull toward the family business remained undeniable. The opportunity to work alongside her father and siblings was more than just a professional choice it was a calling.

Gaining experience outside the company allowed Maggie to refine her skills and broaden her perspective, but the true fulfillment came from building something meaningful with the people she trusted most. Business success, to her, is not just about growth; it’s about shared achievements, lasting impact, and the ability to innovate while staying true to our core values. This passion continues to drive Maggie, as she leads WHP TrainingtowersTM, ensuring that its contributions to firefighter training makes a real difference in communities nationwide. Under her leadership, WHP TrainingtowersTM has become the Official Training Tower Partner of the Firefighter Challenge League, reinforcing its commitment to firefighter readiness and excellence.

WHP Trainingtowers™: Elevating Firefighter Training with Innovation

For over 45 years, WHP Trainingtowers™ has been at the forefront of firefighter training, providing cutting-edge, durable training structures designed by firefighters and engineers. With more than 1,000 installations worldwide, WHP has established itself as a trusted leader in fire training infrastructure.

The company was founded on a commitment to safety and excellence, ensuring that firefighters receive realistic, scenario-based training that prepares them for the challenges of modern firefighting. WHP offers structural steel fire training towers and grant-eligible modular fire training systems, tailored to meet the diverse needs of fire departments.

A key innovation is the Padgenite Interlock™ thermal lining system, which allows continuous live-fire training without cooldown periods, making it one of the most durable and efficient burn room solutions available. WHP’s turnkey approach ensures seamless execution from design and construction to NFPA inspections, reinforcing its dedication to firefighter readiness.

With a vision for global expansion, WHP Trainingtowers™ continues to push the boundaries of fire training technology, ensuring that firefighters worldwide have access to state-of-the-art training environments that enhance safety, efficiency, and preparedness.

Setting the Standard in Firefighter Training

At WHP Trainingtowers™, Maggie and her team don’t just build fire training structures they engineer solutions that redefine firefighter preparedness. WHP’s turnkey approach ensures that every training tower is meticulously designed, constructed, and maintained to meet the highest industry standards. From customized designs to NFPA-compliant inspections, WHP provides a seamless experience that guarantees durability and reliability.
What truly sets WHP Trainingtowers™ apart is its commitment to innovation. Its rugged dual-frame, fully galvanized structures are built to withstand the toughest training conditions, ensuring longevity and safety. Designed by firefighters and engineers, the towers integrate real-world expertise with cutting-edge advancements, making them the preferred choice for fire departments nationwide.

Advancing Firefighter Training Through Innovation

At WHP Trainingtowers™, firefighter safety isn’t just a priority it’s the mission. They work closely with industry professionals to develop cutting-edge training environments that prepare firefighters for real-world emergencies. WHP’s training towers are designed to meet and exceed NFPA 1402 standards, ensuring that every structure provides a realistic, controlled live-fire experience.

By integrating engineering expertise with firefighter insights, WHP creates training solutions that enhance performance, teamwork, and safety. The firm’s commitment to innovation means continuously refining its designs to reflect the evolving challenges of fire service, helping firefighters hone their skills with confidence. WHP doesn’t just build training towers, they build lifesaving opportunities.

Leading with Integrity and Purpose

Maggie’s leadership philosophy is deeply rooted in the values instilled by her father, retired Fire Chief Bill Jahnke. His unwavering dedication to service shaped her belief that hard work, integrity, and commitment are the cornerstones of success. At WHP TrainingtowersTM, she upholds these principles by delivering exceptional solutions to the fire industry, ensuring that every project reflects the firm’s passion for firefighter training and safety.

Beyond excellence in service, Maggie believes leadership thrives in a collaborative and engaging environment. At WHP, she fosters a culture of participation, where every team member is empowered to lead, innovate, and grow. Balancing professionalism with a positive, dynamic workplace, she creates an atmosphere where dedication meets enthusiasm driving progress while making the journey rewarding.

As the CEO, every decision Maggie makes at WHP Trainingtowers™ is driven by a long-term vision—one that prioritizes both the growth of the company and the safety of firefighters nationwide. Whether it’s refining training methods, enhancing design innovations, or expanding WHP’s reach, each step is taken with deliberate intent to ensure lasting impact.

By combining industry expertise with a forward-thinking strategy, Maggie focuses on solutions that strengthen firefighter preparedness while maintaining the highest standards of quality and reliability. As she leads WHP, Maggie ensures that every decision contributes to a safer, more effective future for the fire service industry.

Navigating Challenges with Innovation and Strategy

Leading a dynamic organization like WHP Trainingtowers™ requires assembling a team of skilled, dedicated professionals who share a commitment to excellence. With projects spanning design, construction, and firefighter training, Maggie shares that maintaining a balance between innovation and operational efficiency is key. Staying flexible yet process-driven allows the firm to adapt to evolving industry needs while ensuring seamless execution.

The fire training industry itself faces constant demands for innovation. Departments need cost-effective, realistic training solutions that maximize budgets without compromising quality. At WHP, Maggie and her team address these challenges by developing custom tailored training facilities that provide authentic, scenario-based learning environments. By combining engineering expertise with firefighter insights, WHP continues to push the boundaries of effective, accessible training, ensuring that fire departments nationwide are equipped for success.

Innovation and Technology: Shaping the Future of Firefighter Training

At WHP Trainingtowers™, innovation isn’t just a goal it’s the foundation of everything the firm does. It continuously explores new ideas and technologies to enhance its training solutions, ensuring firefighters receive cutting-edge, practical advancements that improve their readiness and safety. By staying ahead of industry trends, WHP maintains its leadership position, delivering purpose-built training environments that evolve with the needs of fire departments.

Technology, shares Maggie, plays a transformative role in modern fire training, offering limitless possibilities to refine techniques, improve safety protocols, and strengthen leadership development. While WHP embraces new tools and methodologies, its focus remains on real-world effectiveness ensuring every innovation directly enhances firefighter preparedness.

Shaping the Future of Firefighter Training

The fire training and safety equipment industry, observes Maggie, is undergoing a transformative shift, with a growing emphasis on firefighter health and safety. As training environments become more sophisticated, there are significant opportunities for innovation, particularly in realistic, scenario-based learning that enhances preparedness while minimizing risks.
One of the most exciting developments, she shares, is the integration of fire science research into training methodologies. Studies on materials, flow paths, and ventilation techniques have revolutionized how firefighters approach emergency situations, leading to safer and more effective protocols. WHP Trainingtowers™ is committed to incorporating these best practices into its training solutions, ensuring that firefighters receive cutting-edge instruction that reflects the latest advancements.

Looking ahead, Maggie feels that the future of fire training will focus on speed, efficiency, and safety. As technology continues to evolve, firefighters will be equipped with advanced tools and techniques that enable faster, more precise responses under pressure. By staying at the forefront of industry trends, WHP Trainingtowers™ is dedicated to driving innovation and shaping the next generation of firefighter training.

Expanding Horizons: WHP TrainingtowersTM’ Vision for Growth

At WHP Trainingtowers™, expansion isn’t just about scaling up it’s about meeting the growing demand for innovative firefighter training solutions. With multiple projects underway, WHP has recently opened a second location to enhance production capacity. A key focus of this expansion is its patented Padgenite™ interlock burn liner, a high-performance thermal lining system that has seen surging demand. By investing in an additional production facility, WHP is ensuring that fire departments nationwide have access to cutting-edge training environments that enhance safety and effectiveness.

Looking ahead, WHP’s five-year vision is clear: strengthen its presence in the U.S. while expanding globally.

“With training towers already established in several countries, we’re poised to extend our reach, bringing advanced firefighter training solutions to departments worldwide. While international growth requires strategic planning, we are confident that our expertise and commitment to innovation will continue to shape the future of fire training,” concludes Maggie.

A Quote to Live By:

Quoting Abraham Lincoln, Maggie says, “Give me six hours to chop down a tree and I will spend the first four sharpening the axe.” This illustrates the importance we place on preparation and deliberate planning, which is at the core of how we design and build all of our training towers.

Quote: “At WHP, we don’t just follow industry trends—we lead them, continuously evolving to meet the ever-changing demands of firefighter training.” -> I like this quote the best. – We’ll use this quote as the first one in the PDF Version

Quote: “We’re leading the way in innovative training tower construction and are committed to growth and excellence in firefighter training.”

Quote: “Witnessing firefighters’ pride when they receive their new training towers, and sharing our team’s achievements with industry leaders are moments that reinforce our purpose and passion.”

Quote: “We select candidates based on skill and capability, regardless of race or gender. Our organization values talent and understands that excellence can be found in diverse backgrounds.”

Visit digital magazine:- The Most Innovative Leaders in Fire Training Construction for 2025

Guy Daniello: Digitally Transforming Businesses with Purpose and Innovation

Guy Daniello, CEO and Founder of Peloton Consulting Group, stands out as a transformative leader in today’s digital transformation world. Known for his core values of connectivity, transparency, and inclusion, Guy has built a firm that empowers organizations to navigate digital transformation journeys by aligning people, processes, and technology., 

Under Guy’s guidance, Peloton leverages advanced technologies, such as Enterprise Performance Management (EPM), Enterprise Resource Planning (ERP), Supply Chain Management (SCM, Human Capital Management (HCM and cloud-based analytics to deliver measurable, lasting impact. His approach combines technological innovation with a strong focus on collaboration, accountability, and client success. By prioritizing customer-centric innovation and creating a culture of accountability, he ensures that every transformation journey is not only effective but also sustainable. His leadership philosophy underscores the importance of empowering teams and embracing change, making Peloton a beacon of excellence in the consulting industry.

A Legacy Built on Passion & Vision

Guy’s professional journey began with a simple, powerful insight: technology alone doesn’t drive transformation – people do. This belief led him to establish Peloton Consulting Group, a firm dedicated to partnering with clients to not only implement technology but to enable fundamental business change and process improvement.

Solutions That Power Transformation

Peloton Consulting Group is a leading management and IT consulting firm, offering end-to-end digital transformation services. The firms’ capabilities span Advisory, Implementation, and Managed Services, with deep capabilities in:

  • Enterprise Performance Management (EPM)
  • Enterprise Resource Planning (ERP)
  • Supply Chain Management (SCM)
  • Human Capital Management (HCM)
  • Customer Experience (CX)
  • Analytics, Data Management, Integrations, and Cloud Infrastructure

With a focus of aligning strategy and execution, Peloton delivers results through its proprietary “Peloton Way” — a unique approach that aligns people, processes, and technology to drive measurable business results. 

“We don’t just deliver systems—we deliver transformation,” emphasizes Guy.

Leadership That Inspires

Guy’s leadership style emphasizes empowerment, trust, and collaboration. He believes in surrounding himself with the right people and giving them the autonomy to make impactful decisions. His guiding principles have been instrumental in driving Peloton’s growth and success:

– Customers as Partners: Co-creating success through collaboration  

– Fact-based Decisions: Leveraging data for clarity and direction

– Continuous Learning: Fostering an adaptive, innovative, curious workforce  

– Fire Bullets, Then Cannonballs: Testing ideas before investing big, calculated risk-taking and effective execution

– Culture of Ownership: Encouraging all team members to lead  

These values have shaped Peloton into a high performing, inclusive organization that consistently delivers results.  

Overcoming Challenges in Digital Transformation

Guy believes alignment – across people, processes, and technology – is the cornerstone of successful digital transformation. Many organizations invest in advanced technologies without adequately preparing their workforce or modernizing outdated processes, which hampers the realization of their full potential.

Another critical challenge is change management. Without clear communication, comprehensive training, and leadership buy-in, even the most sophisticated technology implementations can fail to deliver results. 

Peloton places a strong emphasis on stakeholder engagement, communication, and adoption strategies from the outset. The result: clients realize the full potential of their investments, not just system implementation.  

Staying Ahead of the Curve

Peloton remains at the forefront of technological advancements by being practitioners of their own solutions, Running its own operation on Oracle Fusion Applications. Peloton’s strong partnerships with technology leaders like Oracle keep them aligned with the latest platform advancements. Internally, the company fosters a culture of experimentation and continuous learning, encouraging teams to test new ideas, refine methodologies, and share insights. This dynamic approach ensures that Peloton not only stays ahead of technological trends but also delivers cutting-edge, impactful solutions to its clients. This hands-on approach, coupled with investments in R&D and strategic alliances, keeps the firm aligned with the latest innovations.

Artificial Intelligence as a Strategic Enabler 

Guy underscores the transformative role of artificial intelligence (AI). From financial forecasting to supply chain optimization and personalized customer experiences, Peloton integrates AI and machine learning to drive better decisions, automation, and predictive insights.

Looking ahead, Guy envisions AI becoming more intuitive industry specific. Peloton’s role, he says, will be to demystify AI, guiding clients to implement it responsibly while enhancing – not replacing – human capability. 

Customer-Centric Innovation

Guy believes that empathy is the foundation of customer-centric innovation. Peloton teams are trained to listen deeply, understand client pain points, and co-create solutions that go beyond strategic alignment to address day to day challenges.  

Cross-functional collaboration, open dialogue with clients, and a proactive mindset ensure that innovation leads to meaningful outcomes, not just outputs. This customer first philosophy drives both lasting partnerships and measurable results.

Empowering Employees 

Guy highlights Peloton’s unwavering dedication to its people, recognizing that employee engagement and professional growth are as vital as technological investments. From the very beginning, employees are equipped with robust training programs, mentorship opportunities, and leadership roles, fostering a sense of empowerment and purpose. The company provides a clear career trajectory, nurtures a collaborative culture, and ensures open access to executive leadership, creating an environment where individuals can thrive.

Peloton also places a strong emphasis on balance and community. Celebrating achievements and supporting one another during challenges are integral to the company’s people-first philosophy. This approach not only cultivates loyalty and high performance but also reinforces the belief that engaged employees are the cornerstone of delivering exceptional outcomes for clients. Through these efforts, Peloton continues to build a workplace where innovation, growth, and camaraderie flourish.

Philanthropic Work

Through the Peloton Kids Foundation, Guy extends his values of empowerment and opportunity to communities. The foundation supports children and families through funding, mentorship, and educational programs.

“Philanthropy isn’t a side initiative—it’s core to our identity. It reinforces our values of compassion, responsibility, and impact beyond business,” says Guy.

Shaping the Future of Consulting 

Guy predicts several key trends shaping the next era of consulting. Among these are a transformative future where Oracle AI agents fundamentally reshape how organizations operate within their Oracle Cloud Fusion ecosystem. As we guide customers through AI-enabled deployments, we’re witnessing unprecedented efficiency gains across critical business functions. In Finance, intelligent agents are revolutionizing accounts payable by automatically matching invoices, detecting anomalies, and streamlining approval workflows, reducing processing time by up to 80% according to Oracle’s internal studies. Supply chain operations are being transformed through predictive agents that anticipate demand fluctuations and optimize inventory levels. In Human Resources, AI agents are enhancing talent acquisition by intelligently screening candidates and providing real-time workforce analytics. This agent-driven approach represents a paradigm shift toward intelligent, self-learning systems that continuously adapt and optimize business processes, delivering measurable value for our clients.

Consulting firms will move from being project-based implementers to long-term strategic partners. As technologies evolve faster, clients will rely on trusted advisors who can help them stay agile, innovative, and compliant.

Firms will need to offer continuous value, not just one-time solutions. Peloton is already embodying this model with managed services, innovation labs, and strategic advisory offerings that extend well beyond go-live.

To stay ahead of these trends, Peloton is proactively investing in intellectual capital, strengthening strategic partnerships with technology leaders, and continuously evolving its service models. This forward-thinking approach ensures Peloton remains a trusted partner for organizations navigating the complexities of digital transformation.

Over the next five years, Peloton aims to:

  • Deepen industry vertical expertise, especially in retail, financial services, consumer packaged goods, manufacturing, and professional services
  • Expand globally by hiring highly skilled professionals
  • Lead in AI, helping customer navigate how to AI enable their enterprise applications
  • Continue influencing innovation as a top-tier Oracle partner  

“Peloton has grown into a global firm that empowers some of the world’s leading brands through innovative digital transformation solutions, a strong culture of ownership, and a relentless focus on delivering value,” concludes Guy.

Quote to Live By

“Surround yourself with great people, give them the freedom to make decisions, and great things will happen.”

This belief defines Guy’s journey—from founding Peloton to mentoring future leaders and advancing a purpose driven, people first consulting culture. 

Visit digital edition: Visionary Minds: Top Five CEOs to Watch in 2025

Walter Gindin: Shaping the Future of EB-5 Investment with Legal Expertise

Walter Gindin, General Counsel at CanAm Enterprises (“CanAm”), is a driving force in the EB-5 investment landscape, shaping legal strategies that empower investors and businesses alike. With deep expertise in immigration law and corporate governance, he oversees all EB-5 and corporate legal matters at CanAm, providing strategic guidance to executives and senior management. His leadership extends beyond the company, as he actively contributes to industry discussions through his participation on industry discussion forums and conferences. 

Walter’s impact is evident in his meticulous approach to compliance and policy, ensuring that CanAm remains a trusted name in the EB-5 sector. His background as an immigration attorney, coupled with his real estate finance experience, has equipped him with a nuanced understanding of investor needs and regulatory frameworks. Through his work, he continues to refine best practices, advocate for transparency, and strengthen the foundation of EB-5 investment opportunities. 

A Grinding Journey to the Top

Walter was just 6 years old when his family left everything behind in the former Soviet Union for an opportunity to pursue the American dream. Like many Soviet Jews who left at that time, they had to travel through intermediary countries – his family went through Italy. About 1 month after arriving in Italy, the U.S. closed its borders. They were left stateless. After 6 months of uncertainty, fear, and dwindling savings, they were finally admitted to the U.S. as refugees. Only many years later did he learn what it took for the U.S. to re-open its borders – tireless advocacy, support, and grinding work by non-profits, lawyers, sympathetic politicians, and everyday volunteers. This experience, and the grind his parents endured for years to come – though not necessarily unique among immigrant families – has shaped his career path.

In law school, Walter spent his most meaningful semesters doing clinical work representing immigrant families pro bono. Every case seemed personal, and he learned to be a legal advocate in the same way that he imagined others advocated on behalf of his family and countless others. After graduating, he clerked for two years at the U.S. Circuit Court of Appeals for the Second Circuit, working mostly on a broad range of immigration appellate cases. This experience was in some ways the opposite of his law school clinical work. Walter’s role was to analyze cases and apply the law as written, even if the outcome was not in the appellant’s favor. It was a sobering two years, but one that honed his analytical reasoning and writing skills like none since.

As his tenure at the Second Circuit was ending, Walter began applying to immigration attorney positions with law firms. He was fortunate to be called to interview with a full-service immigration law firm based in Philadelphia. The managing partner asked him if he knew or had any prior experience with EB-5 immigration-by-investment. He had none but got the job anyway.  Walter commuted to Philly from Brooklyn for the first 6 months and was usually one of the first associates in the office. As such, he sat in and took notes for all of the managing partner’s morning consultations. He absorbed and learned EB-5 just by being in the room and listening to one of the most innovative legal minds in EB-5. 

Personal circumstances ultimately drew Walter and his young family back to New York City. He was aware that CanAm was the most successful, reputable, and respected EB-5 investment firm in the industry. By sheer luck, CanAm was looking to hire an in-house EB-5 counsel at that time. After speaking with Christine Chen (Chief Operating Officer) and Tom Rosenfeld (President and Chief Executive Officer), Walter knew instantly that he wanted to work here. Simply put, CanAm reflects its leadership – principled, honest, hard-working, and wholeheartedly committed to always doing right by the immigrant investor clients and their families.

The Legal Experts

CanAm, with 35 years of experience in immigration-linked investment funds, has built strong partnerships with respected organizations, including Fortune 500 companies, multinational enterprises, and regional developers. These trusted alliances allow the firm to provide immigrant-investor families with top-tier EB-5 investment opportunities tailored to their immigration and investment objectives.

To date, CanAm has raised over $3.9 billion of capital under the EB-5 Program to fund 78 job-creating projects. Of the nearly 7,500 immigrant-investors who have invested with CanAm, more than 5,600 have received approvals of their initial immigration petition and more than 2,960 such individuals have already received their permanent green cards. Above all, the team is proud of its more than $2.5 billion of EB-5 capital repayments, an accomplishment that is unrivaled by any other firm in the EB-5 industry.

CanAm’s ethics, diligence, and integrity start with its leadership – Tom Rosenfeld and Christine Chen – and trickles down to all of the staff. They come to work every day fully understanding that immigrant investors and their families are entrusting them with their hard-earned capital and future lives in the U.S. CanAm does not take this responsibility for granted – ever.

Building a Stronger EB-5 Landscape

For over a decade at CanAm, Walter feels privileged to work with smart and dedicated colleagues, including Skip Stern, who after many years of being CanAm’s outside counsel, came in-house and was instrumental in facilitating Walter’s transition into a full-fledged General Counsel with a broad legal, managerial, and executive skill set. 

EB-5, feels Walter, is a unique cross-section of immigration and investment/finance, which creates opportunities for enterprising immigrant investors and their families to live permanently in the U.S. while infusing billions of dollars of capital to foster economic development and job creation in areas that need it most. While he often feels that his involvement with EB-5 resulted from a series of fortunate events, perhaps it is because of his background that he was, and continues to be, drawn to this incredible industry and the people who make it a force for good. 

The EB-5 Program has changed significantly in the past several years. The passage of the EB-5 Reform and Integrity Act of 2022 (“RIA”) introduced numerous substantive changes to the EB-5 Program, including imposing greater oversight over the qualifications and operations of EB-5 investment firms such as CanAm. While Walter has been able to help steer CanAm through many of these changes, there remain aspects of the RIA that are still undefined, unclear, or in some cases contradictory. Navigating some of these unknowns is challenging. Nevertheless, he always strives to make sure that CanAm complies with even the most conservative interpretation of the RIA, while at the same time pursuing constructive outcomes that move CanAm’s business forward.  

Ensuring Trust and Transparency

In an industry where investor trust is paramount, CanAm has consistently prioritized transparency and accountability. Shortly after the passage of the RIA, it did a deep dive to understand all the oversight and integrity requirements. And while CanAm always took pride in its reporting to immigrant investors, it nevertheless bolstered this process post-RIA to provide even more frequent touchpoints. 

CanAm requires the same of its developer partners, who commit with each transaction to provide timely reporting to CanAm, which it passes along to its immigrant investors. In addition, while Walter believes that CanAm’s accounting staff is second to none, the company also retains an independent fund administrator on every EB-5 deal to monitor and verify all movement of EB-5 capital. 

CanAm also operates its own FINRA-registered broker-dealer, a reflection of its institutional-grade compliance culture that adds layers of accountability and transparency to every transaction. “We also ensure that highly experienced counsel and third-party consultants review all of our marketing materials, subscription, and offering documents to ensure the highest standards of accuracy and compliance,” shares Walter.

RIA’s Impact

The RIA made numerous substantive changes to the EB-5 Program, including imposing greater oversight over the qualifications and operations of EB-5 investment regional centers and fund managers. 

For example, these entities are now required to certify their compliance with securities, immigration, and Federal labor laws; to provide detailed year-end reporting to USCIS; to retain independent third-party fund administrators or commission annual audits to ensure transparency in the movement of investors’ EB-5 capital; to keep detailed records for at least 5 years and submit to USCIS audits; and face significant consequences (including sanctions and termination) for violations of the RIA. 

“These are all welcome reforms that help ensure transparency and accountability among EB-5 investment firms, which, in turn, fosters greater confidence and trust among immigrant investors,” opines Walter.

Dispelling Misconceptions

One of the biggest misconceptions about EB-5 is that it is a program that merely “sells” green cards. It does not. EB-5 is not a transactional visa—it is an at-risk investment-based immigration process that is heavily regulated by numerous Federal agencies that have wide discretion and oversight capabilities. EB-5 investments must also generate economic impacts and job creation, most notably through qualifying spending in targeted geographic areas. These impacts are also heavily scrutinized and must be supported by reasonable economic methodologies. 

Immigrant investors need to understand both the risks and the long-term nature of the EB-5 Program, as well as closely assess an EB-5 investment firm’s long track record, transparent practices, and commitment to both financial and immigration success. CanAm strives to provide transparent and reliable information to prospective immigrant investors, developer partners, and other stakeholders to ensure that all parties involved in an EB-5 investment transaction are working with the same set of assumptions and expectations and alignment of interests.

A Significant Milestone

As shared earlier, CanAm has successfully repaid over $2.5 billion in EB-5 capital. Sharing more about it, Walter says, “It all starts with a fundamental ethos – CanAm only pursues EB-5 investment opportunities that we would recommend to our own family members. For each prospective investment, CanAm performs a comprehensive underwriting and due diligence process, which examines, among other things, the quality, reputation, and track record of the developer partner, project financing levels and sources, project execution capabilities, and ultimate feasibility of the business plan.”

Each of the deals that contributed to the $2.5 billion in repaid EB-5 capital met CanAm’s rigorous underwriting and diligence standards. This unrivaled EB-5 repayment milestone reflects CanAm’s unwavering commitment to do right by its immigrant investors and their families.

Charting the Road Ahead

The EB-5 program has seen a resurgence in interest, particularly with the introduction of visa set-asides and concurrent filing options. But like all immigration programs, it operates within a broader policy environment that can shift. Walter feels that the next phase of the EB-5 industry will be defined by adaptability and diligence. This is a time to be strategic. It is important for EB-5 investment firms and immigrant investors alike to plan carefully, stay informed, and choose partners who are deeply committed to compliance and long-term outcomes.

At CanAm, the team is focused on structuring EB-5 investments that align with the current regulatory framework while maintaining flexibility to adapt to future changes. Walter and the team are optimistic about the potential of EB-5 to contribute to U.S. economic growth, but they also recognize the importance of staying grounded in reality and being proactive in response to developments. This measured approach underscores CanAm’s commitment to investor protection and program integrity, even as the industry continues to navigate a complex and evolving landscape.

“I am very optimistic that the EB-5 Program will be extended beyond 2027 and that CanAm will continue to advance high-quality EB-5 investment opportunities that meet our immigrant investors’ immigration and financial goals,” concludes Walter.

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Jaclyn Genovese: full renovations and new builds across North America.

I began Spaces by Jacflash 8 years ago as a passion project. Over the years, my clientele grew, our jobs got larger and the company organically advanced into what it is today. Spaces by Jacflash now offers decor, full renovations and new builds across North America. 

What motivates and inspires you as a young entrepreneur?

I can truly say that I do what I love. I don’t need motivation, as there is nothing I would rather be doing than what I do everyday. I am 28 weeks pregnant and I still work 80 hours a week between Spaces by Jacflash and my fitness and wellness Studio, THE STUDIO https://www.thestudio.to/ (designed by Spaces by Jacflash) and I could not be happier. When I am not working, I am still working in bed, networking, brainstorming new ideas and designs and doing whatever inspires me. This is what gets me out of bed everyday!

How does your company uphold its uniqueness and individuality?

Spaces by Jacflash is unique because we offer a very intimate design experience. I know how intimidating hiring a designer can be for a lot of people, and I believe that Spaces by Jacflash has created an approachable method and has removed the daunting and stressful element of renovations for our clients, so that they can truly enjoy the process and their new homes!

Kindly mention some of the notable recognitions and accreditations received by your

Spaces by Jacflash has completed a wide range of projects from residential design to commercial pop-ups with companies such as Remy Martin, Puma and more. We have worked with celebrity clients such as Youtube’s Jus Reign and Ask Kimberly, NBA’s Patrick Patterson, NHL’s Darnell Nurse, TFC’s Jonathan Osario and radio host Blake Carter. Spaces by Jacflash has been featured in publications including The Globe & Mail, Toronto Life and City Life Mag. Jaclyn won Interior Designer of the Year at the Notable Awards. 

The pandemic turned the tables for every sector of the economy, tell us something about your market and its scope for growth.

The pandemic has affected us in a positive way. As people are spending more time at home and have been hosting small dinner parties instead of going out to eat, they are seeing the value of truly investing in their homes. 


Where do you see your organisation in the years to come?

I take every day one day at a time. I am lucky enough to be able to be particular about what clients and projects I choose to work with, which creates a sense of comfort, encouragement and excitement between me, my team and clients at work everyday. I am not one to create substantial goals in the far future for myself, because I have no idea what will make me happy and where I will be in 5-10 years. I have found that when you just do what makes you happy each and everyday, the Universe will send you people and opportunities that you could never even imagine for yourself. 


Entrepreneurship is an art, what is your take on that?

Entrepreneurship requires both knowledge, skills and creativity. Very few people can visualize the seemingly unrealistic ideas and business goals that you have conceived. Being an entrepreneur means that you must take risks and believe wholeheartedly in your unique concepts, the same way that an artist does. An entrepreneur’s concepts or visions are no question an art.

InterContinental Dar Al Tawhid, Makkah: Indulgent and Distinct Experience

InterContinental Hotels Group® is a global hospitality company with 18 brands, one of the industry’s largest loyalty programs, over 6000 open hotels in more than 100 countries, and a further 1,800 hotels in our development pipeline. IHG has a strong presence in the Kingdom of Saudi Arabia (KSA) while operating 41 hotels across 5 brands, and continuously aiming at expanding their footprint in the kingdom, especially the luxury presence. Significant among them is InterContinental Dar Al Tawhid, Makkah being one of the flagship hotels in the Middle East.

Offering Unparalleled Experience

Mere steps from the Holy Kaaba and King Fahad Gate, and with easy access to Islamic sites such as Mina, Muzdalifah, Arafat, and Jabal Al Noor, Dar Al Tawhid InterContinental offers a truly unparalleled and distinct experience. The hotel has spacious and elegantly furnished guest rooms, many of which provide a panoramic view of the Holy Mosque. Each room is ornately decorated and has a range of modern amenities. It has 3 restaurants for guests to choose from, serving a wide range of international cuisine, as well as many Middle Eastern specialties with a magnificent view of the Holy Masjid Al-Haram.

The Mission/Purpose is to create Great Hotels Guests Love® by providing “True Hospitality for Good”. IHG’s strategic vision focuses on value creation by building preferred brands, delivering a superior owner proposition, strengthening its loyalty program, leveraging scale, and generating revenue through the lowest-cost direct channels. Their targeted portfolio, together with disciplined execution of their strategy and a commitment to doing business responsibly, are designed to achieve industry-leading net rooms’ growth over the medium term.

Mohammad Abuharba, the Regional General Manager (KSA WEST) for IHG® has been associated with Dar Al Tawhid InterContinental Makkah since July 2003 and heads the operations. He is currently leading the region (IHG-KSA West) having 11 hotels under his patch with 13,000+ rooms. In his capacity, he has introduced a lot of fresh ideas which have been impactful either financially or reflected in an elevated guest experience. For instance, one of his ideas was introducing the Kids Club facilities in the hotel, which was new for their religious destination market, running the business responsibly and sustainably was evident in implementing the smart room management system and LED lighting on a wide scale, which was new for the market as well. The concept of forming a Procurement Committee for the region headed by Mohammad Abuharba and various other procurement directors in the area, has shown evident results of major savings across all IHG KSA hotels without any compromise on quality.

Technology for Elevated Experience

In today’s digital world, embracing technology has become an integral part of IHG’s workings. The Group is keen on keeping up with emerging Technologies to create a digital Advantage, provide a more seamless experience for the guests, and increased efficiency and operational excellence alongside unlocking revenue opportunities as well.

Their branded next-generation mobile App is providing a richer customer experience with streamlined booking that allows guests to check in faster and powering IHG One Reward to

give members seamless access to their loyalty benefits. Their digital customer journey is grounded in what matters most to their guests.

In 2004, Dar Al Tawhid became one of the first hospitality hotels to invest in smart room technology. This was to provide guests with a more personalized and seamless experience. The SMART Room Management System is one of the unique technologies deployed in the hotel, which resulted in enhanced guest experience as well as carbon emission reduction. “We continue our journey towards the future by upgrading our systems to the latest state-of-the-art technology,” says Mohammad Abuharba.

The hotel technology platform facilitates a painless, quick check-in experience and contactless payment wherever possible. Several collaboration apps are being invested in by Dar Al Tawhid InterContinental to enhance collaboration among the hotel teams. As part of their ‘Journey to the Future’, they invest in the development of smart buildings through the utilization of Internet of Things (IoT) technology to monitor hotel energy usage and reduce energy consumption.

IHG has announced a partnership with technology company Winnow to help its hotels automatically track, measure, and reduce food waste for more sustainable and efficient restaurant and bar operations. IHG is the first global hotel company to use the award-winning Winnow Vision AI-enabled technology, which will help its hotels achieve a 30% reduction in food waste.

By using hotel technology solutions, hotels understand their customers and provide tailored services based on their preferences, offering more personalized experiences. This helps to create loyalty and increase customer satisfaction, which in turn leads to higher retention rates and more direct bookings.

Delivering a Holistic Experience

Dar Al Tawhid InterContinental Makkah is committed to exceeding expectations through its elevated services and linking its guests with the local destination reflecting the generosity and heritage of Makkah. For example, they provide an authentic sense of arrival experience like their welcoming traditional Saudi Coffee with local dates, serviced by the local colleagues in the traditional outfit while sharing with the guests some stories and tips about the destination.

Adapting to emerging technologies and digital transformation, reflecting in their superior, secure internet service, ensures that their guests have the best online experience possible. Their flexible BYOD offering provides the guests with the convenience and comfort of accessing their own content on the go, while they take extra measures to ensure the security and reliability of their online services.

To provide their valued members with the best experience possible, Dar AL Tawhid InterContinental customizes the guest experience based on their preferences and behaviors and offers them personalized recommendations for dining, activities, and other amenities.

As part of the development of IHG mobile apps, guests are able to check in and check out, order room service, use their mobile key, and access other hotel amenities via their mobile devices.

Addressing Challenges for Smooth Functioning

As global travel grows, so do the challenges associated with it which need to be addressed by the industry giants like IHG such as:

Exceptional Service Expectation: Today the guests are well-informed and world travelers. They know their expectations very well. This is one of the biggest challenges (i.e.) providing Exceptional Experience and outperforming competitors. Therefore, Dar Al Tawhid InterContinental Makah customizes its services and products and strives to create a WOW experience.

Technology in Hospitality: The hospitality Industry faces one of the greatest challenges of keeping up-to-date with the rapid technological changes, and it is playing a significant role in the business. IHG® is continuing to embrace technological changes such as AI, mobile applications, reliability on technology, etc to enhance guests’ experience as well as improve its efficiency.

Constant changes in guests’ demand and behavior: The market is quite dynamic and guests’ demands are constantly changing, creating challenges to hotel operations and being competitive which is one of the biggest hurdles in the hotel industry. To combat constant changes in guests’ demand, they respond quickly to market shifts adjusting their offerings and services and ensuring they are flexible and willing to adapt to changes so that they stay competitive.

Elevation in Operational Cost: Constant rising in the operational costs in line with global inflation as well is one of the biggest challenges for IHG’s operation. Energy Costs, Food prices, and Labor costs are swelling. However, with no compromise on the services and quality, they get the guests engaged with them in energy savings, making use of digital technologies. Utilizing Work Optimization Tools etc are some of their techniques for beating this challenge.

Committed to DE&I

IHG’s commitment to diversity, equity & inclusion (DE&I) sits at the heart of its purpose to provide True Hospitality for Good and is crucial to growing its business. They do champion a diverse culture where everyone can thrive.

They have outstanding individuals and they value and respect every one of them, committed to creating a sense of belonging at IHG and a freedom to be themselves. Giving such space to colleagues sparks the innovation and ideas IHG needs to succeed as a global business.

“Driving Gender-balance is one of our company’s commitments, and it’s evident in my hotel where our numbers in hiring local female workforce are significantly increasing year on year. Local females across all departments and many of them in supervisory and managerial positions on equal footing with their male counterparts and as we are all aware Saudi Arabia has made significant progress on women’s rights and labor force participation,” shares Mohammad Abuharba.

In Saudi Arabia, the company has created a dedicated DE&I workstream and launched a series of functional talent development programs, providing internships that are supporting the growth of our Saudi colleagues and fast-tracking them into leadership positions. IHG has launched the ‘True Saudi, True Hospitality’ campaign, with the aim of hiring a big number of nationals in KSA by 2030. This is an excellent opportunity for young Saudis to embark on new careers that play a crucial role in the Kingdom’s economy.

Keeping Sustainability in Mind

As we strengthen the business, it’s important we do so responsibly and sustainably for our people, communities, and planet. IHG has developed innovative ways to reduce waste, plastic, energy, and water usage in their hotels, including introducing new brand standards and a bespoke tool to reduce energy and costs. For instance, smart guest room management system to control lighting and A/C, digitization, plastic reduction, LED lighting, eliminating Plastic, purchasing energy-efficiency equipment, and food waste reduction through embracing technology such as Winnow Vision technology.

In 2021, IHG launched “Journey to Tomorrow” – its 10-year plan to help shape the future of responsible travel and deliver a sustainable travel business for a fairer, better, and greener future, aligned to the UN Sustainable Development Goals (SDGs), it’s a powerful framework for how they can focus their efforts to deliver their purpose of True Hospitality for Good in five key areas: people; communities; carbon & energy; waste; and water.

IHG aims at operating thoughtfully and growing sustainably in line with the Kingdom Vision 2030 and Saudi Green initiative which works on increasing Saudi Arabia’s reliance on clean energy, offsetting emissions, and protecting the environment.

Marching Ahead

Dar Al Tawhid InterContinental has achieved remarkable awards and accolades, and below are highlight of few of them :

· Selected as Hotel Leader of the Year 2012, InterContinental Hotels during IHG AMEA Leaders Meeting held at Abu Dhabi, UAE

· Hotel Solutions – Best Idea IHG AMEA Award in 2012

· World Travel Awards 2013 as Makkah’s Leading Hotel and Saudi Arabia’s Leading Hotel

· IHG Winning Metrics Front Runner Award, Q4 2016

· HeartBeat Excellence Award 2016 – IHG India, Middle East & Africa (IMEA)

· GCC’s Best General Manager (Hospitality) Award – 2018

· IHG General Manager Owner Impact Award – 2022.

· Hotelier Saudi Award as General Manager of the Year (Mid-Range to Luxury) – Highly Commended – 2023.

· IHG Highest Profit Generator award for Makkah & Madina – 2022

· IHG Heartbeat Excellence Award – 2022

The Group’s actions are shaped by a culture of strong governance, clear policies, and a series of ambitious commitments set out in their ‘Journey to Tomorrow 2030’ responsible business plan.

Presently IHG’s KSA portfolio consists of 41 hotels across 5 brands and they are aiming to double up the brands in the coming years, especially the luxury footprints.

They are rapidly growing in the region and new hotels are opening & conversions are in the pipeline. Their inventory in the last few years has tremendously risen and they have a fourfold growth plan in the coming years to lead the market. In line with its growth and development plan, IHG has established a fully functional regional office in KSA to support IHG’s vision of expanding its footprints in KSA aligned with KSA’s 2030 vision for tourism.

Quote: “Our Brand service is creating a brand-defined service experience supported by a suite of Training Tools besides our amazing legacy from iconic guests to incredible destinations makes us truly unique.”